{"id":14077,"date":"2024-08-12T09:16:30","date_gmt":"2024-08-12T09:16:30","guid":{"rendered":"https:\/\/2026.bonloyalty.com\/?p=14077"},"modified":"2026-02-24T10:09:37","modified_gmt":"2026-02-24T10:09:37","slug":"membership-acquisition-strategies","status":"publish","type":"post","link":"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/","title":{"rendered":"12 Membership Acquisition Strategies for Shopify Stores in 2026"},"content":{"rendered":"<p>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u306f\u3001\u6700\u521d\u306e10\u4eba\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3057\u3088\u3046\u3068\u3057\u3066\u3044\u308b\u30d3\u30b8\u30cd\u30b9\u30aa\u30fc\u30ca\u30fc\u3067\u3082\u300110,000\u4eba\u76ee\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3057\u3088\u3046\u3068\u3057\u3066\u3044\u308b\u30d3\u30b8\u30cd\u30b9\u30aa\u30fc\u30ca\u30fc\u3067\u3082\u91cd\u8981\u3067\u3059\u3002\u8cbb\u3084\u3059\u3059\u3079\u3066\u306e\u30c9\u30eb\u304c\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306b\u5f79\u7acb\u3064\u3053\u3068\u3092\u78ba\u4fdd\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3053\u3068\u3092\u79c1\u305f\u3061\u306f\u77e5\u3063\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u306e\u306b\u5b9f\u969b\u306b\u3069\u308c\u3060\u3051\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u306e\u306f\u56f0\u96e3\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u5fc3\u914d\u3057\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002\u3053\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001Shopify\u30de\u30fc\u30c1\u30e3\u30f3\u30c8\u5411\u3051\u306e12\u306e\u52b9\u679c\u7684\u306a\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">On this page<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#What_Is_Membership_Acquisition\" >\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u3068\u306f\u4f55\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Why_Focus_On_Membership_Acquisition_Strategies_For_Shopify_Stores\" >\u306a\u305cShopify\u30b9\u30c8\u30a2\u306b\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_1_Leverage_Social_Proof\" >\u6226\u75651\uff1a\u793e\u4f1a\u7684\u8a3c\u660e\u3092\u6d3b\u7528<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link 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ez-toc-heading-7\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_2_Offer_Exclusive_Benefits\" >\u6226\u75652\uff1a\u9650\u5b9a\u7279\u5178\u3092\u63d0\u4f9b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_3_Implement_Referral_Programs\" >\u6226\u75653\uff1a\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5b9f\u88c5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_4_Utilize_Email_Marketing\" >\u6226\u75654\uff1a\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_5_Create_High-Quality_Content\" >\u6226\u75655\uff1a\u9ad8\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_6_Optimize_Your_Website_For_Conversions\" >\u6226\u75656\uff1a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u305f\u3081\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u6700\u9069\u5316<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_7_Offer_Free_Trials_Or_Samples\" >\u6226\u75657\uff1a\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u307e\u305f\u306f\u30b5\u30f3\u30d7\u30eb\u306e\u63d0\u4f9b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_8_Leverage_Social_Media_Advertising\" >\u6226\u75658\uff1a\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u306e\u6d3b\u7528<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_9_Host_Webinars_And_Live_Events\" >\u6226\u75659\uff1a\u30a6\u30a7\u30d3\u30ca\u30fc\u3068\u30e9\u30a4\u30d6\u30a4\u30d9\u30f3\u30c8\u306e\u958b\u50ac<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_10_Partner_With_Influencers_And_Brands\" >\u6226\u756510\uff1a\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_11_Implement_A_Loyalty_Program\" >\u6226\u756511\uff1a\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5b9f\u88c5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Strategy_12_Use_Data_Analytics_To_Optimize_Acquisition_Efforts\" >\u6226\u756512\uff1a\u30c7\u30fc\u30bf\u5206\u6790\u3092\u4f7f\u7528\u3057\u3066\u7372\u5f97\u52aa\u529b\u3092\u6700\u9069\u5316<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#FAQs\" >\u3088\u304f\u3042\u308b\u8cea\u554f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Additional_Tips_For_Successful_Membership_Acquisition\" >\u6210\u529f\u3059\u308b\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u306e\u305f\u3081\u306e\u8ffd\u52a0\u30d2\u30f3\u30c8<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/membership-acquisition-strategies\/#Conclusion\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_Membership_Acquisition\"><\/span><strong>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u3068\u306f\u4f55\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u3068\u306f\u3001\u65b0\u3057\u3044\u4eba\u3005\u306b\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3084\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30b5\u30fc\u30d3\u30b9\u306b\u53c2\u52a0\u3057\u3066\u3082\u3089\u3046\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u306f\u3001\u6d88\u8cbb\u8005\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3001\u751f\u6daf\u4fa1\u5024\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Focus_On_Membership_Acquisition_Strategies_For_Shopify_Stores\"><\/span><strong>\u306a\u305cShopify\u30b9\u30c8\u30a2\u306b\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Shopify\u30d3\u30b8\u30cd\u30b9\u30aa\u30fc\u30ca\u30fc\u306b\u3068\u3063\u3066\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u306b\u306f\u4ee5\u4e0b\u306e\u5229\u70b9\u304c\u3042\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u9867\u5ba2\u7dad\u6301\u306e\u5411\u4e0a\uff1a\u30e1\u30f3\u30d0\u30fc\u306f\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044<\/li>\n\n\n\n<li class=\"translation-block\">\u58f2\u4e0a\u306e\u4e00\u8cab\u6027\u5411\u4e0a\uff1a\u5b89\u5b9a\u3057\u305f\u53ce\u76ca\u30b9\u30c8\u30ea\u30fc\u30e0\u3092\u63d0\u4f9b\u3057\u3001\u4e00\u56de\u9650\u308a\u306e\u8cfc\u5165\u3078\u306e\u4f9d\u5b58\u3092\u6e1b\u3089\u3059<\/li>\n\n\n\n<li class=\"translation-block\">\u3088\u308a\u5f37\u3044\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u69cb\u7bc9\uff1a\u5e30\u5c5e\u610f\u8b58\u3092\u80b2\u307f\u3001\u30e1\u30f3\u30d0\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032<\/li>\n<\/ul>\n\n\n\n<p>\u3042\u306a\u305f\u306e\u30b9\u30c8\u30a2\u306bE\u30b3\u30de\u30fc\u30b9\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u6226\u7565\u304c\u5fc5\u8981\u3060\u3068\u611f\u3058\u307e\u3059\u304b\uff1f\u5fc3\u914d\u3057\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u2014Shopify\u30b7\u30e7\u30c3\u30d7\u304c\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e12\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_1_Leverage_Social_Proof\"><\/span><strong>\u6226\u75651\uff1a\u793e\u4f1a\u7684\u8a3c\u660e\u3092\u6d3b\u7528<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/www.brightlocal.com\/research\/local-consumer-review-survey\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">BrightLocal\u306e\u8abf\u67fb<\/a>\u306b\u3088\u308b\u3068\u300187\uff05\u306e\u9867\u5ba2\u306f\u5e73\u5747\u8a55\u4fa1\u304c\u661f3\u672a\u6e80\u306e\u4f01\u696d\u306f\u691c\u8a0e\u3082\u3057\u306a\u3044\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u5730\u57df\u306e\u4eba\u3005\u304b\u3089\u306e\u597d\u610f\u7684\u306a\u30b3\u30e1\u30f3\u30c8\u306f\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u304c\u53c2\u52a0\u3059\u308b\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u308b\u52b9\u679c\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e3\u3064\u306e\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3067\u793e\u4f1a\u7684\u8a3c\u660e\u3092\u6d3b\u7528\u3067\u304d\u307e\u3059\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Option_1_Customer_Reviews_and_Testimonials\"><\/span><strong>\u30aa\u30d7\u30b7\u30e7\u30f31\uff1a\u9867\u5ba2\u30ec\u30d3\u30e5\u30fc\u3068\u8a3c\u8a00<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u9867\u5ba2\u30ec\u30d3\u30e5\u30fc\u3084\u8a3c\u8a00\u3068\u306f\u3001\u9867\u5ba2\u304c\u4f53\u9a13\u3057\u305f\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u3064\u3044\u3066\u6b8b\u3059\u30cd\u30ac\u30c6\u30a3\u30d6\u3001\u30dd\u30b8\u30c6\u30a3\u30d6\u3001\u307e\u305f\u306f\u4e2d\u7acb\u7684\u306a\u610f\u898b\u3067\u3059\u3002\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30d6\u30e9\u30f3\u30c9Everlane\u304c\u4e0b\u306e\u753b\u50cf\u3067\u884c\u3063\u305f\u3088\u3046\u306b\u3001\u88fd\u54c1\u30da\u30fc\u30b8\u3067\u9867\u5ba2\u306b\u30ec\u30d3\u30e5\u30fc\u3092\u6b8b\u3059\u3053\u3068\u3092\u8a31\u53ef\u3067\u304d\u307e\u3059\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/everlane-customer-reviews-1024x576.webp\" alt=\"customer reviews section on the product page\" class=\"wp-image-14079\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/everlane-customer-reviews-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/everlane-customer-reviews-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/everlane-customer-reviews-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/everlane-customer-reviews-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/everlane-customer-reviews-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Everlane\u2019s customer reviews on their product page<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/ecomposer.io\/blogs\/shopify-knowledge\/add-product-reviews\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>EComposer\u306eShopify\u5546\u54c1\u30ec\u30d3\u30e5\u30fc\u8ffd\u52a0\u30ac\u30a4\u30c9<\/strong><\/a>\u304c\u3001\u3053\u306e\u4f5c\u696d\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u307e\u305f\u3001\u5f53\u793e\u30d6\u30ed\u30b0\u306e<a href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/how-to-get-more-customer-reviews\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30ec\u30d3\u30e5\u30fc\u3092\u5897\u3084\u3059\u305f\u3081\u306e\u30a2\u30a4\u30c7\u30a2<\/strong><\/a>\u3082\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Option_2_Influencer_Endorsements\"><\/span><strong>\u30aa\u30d7\u30b7\u30e7\u30f32\uff1a\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u63a8\u85a6<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">Matter Communications\u306e\u7d71\u8a08\u306b\u3088\u308b\u3068\u3001<strong>69\uff05\u306e\u4eba\u304c\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u63a8\u85a6\u3092\u4fe1\u983c<\/strong>\u3057\u3066\u304a\u308a\u3001\u8cfc\u5165\u3084\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306b\u3064\u306a\u304c\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001<a href=\"https:\/\/influencermarketinghub.com\/influencer-marketing-benchmark-report-2021\/\" target=\"_blank\" rel=\"noreferrer noopener\">Influencer Marketing Hub<\/a>\u306e\u8abf\u67fb\u3067\u306f\u3001TikTok\u3092\u5b9a\u671f\u7684\u306b\u5229\u7528\u3059\u308b\u7c73\u56fd\u306e\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e18\uff05\u304c\u9ad8\u3044\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u6301\u3063\u3066\u3044\u308b\u3068\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/www.theshelf.com\/portfolio\/case-study-kiss\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">KISS\u306f\u6210\u529f\u4e8b\u4f8b\u306e\u4e00\u3064<\/a>\u3067\u3059\u3002100\u304b\u56fd\u4ee5\u4e0a\u306b8\u3064\u306e\u30b5\u30d6\u30d6\u30e9\u30f3\u30c9\u3092\u5c55\u958b\u3057\u3001\u30d7\u30ed\u5411\u3051\u7f8e\u5bb9\u88fd\u54c1\u3067\u4e16\u754c\u7684\u306a\u5730\u4f4d\u3092\u78ba\u7acb\u3057\u3066\u3044\u307e\u3059\u3002Falscara\u88fd\u54c1\u3092\u5e83\u3081\u308b\u305f\u3081\u306b\u300146\u4eba\u306e\u30d3\u30e5\u30fc\u30c6\u30a3\u30fc\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u5354\u529b\u3057\u3001\u3055\u307e\u3056\u307e\u306a\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u767a\u4fe1\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>Falscara\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u3001\u6709\u6599\u304a\u3088\u3073\u6709\u6a5f\u7684\u306a\u30d2\u30c3\u30c8\u6570\u304c\u671f\u5f85\u3092\u307b\u307c40%\u4e0a\u56de\u308a\u307e\u3057\u305f\u300217\u306eFacebook\u6295\u7a3f\u3068\u7d04638,000\u30d3\u30e5\u30fc\u306eTikHub\u3092\u542b\u3080\u591a\u304f\u306e\u7d20\u6674\u3089\u3057\u3044\u8cc7\u7523\u3068\u3068\u3082\u306b\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3055\u3089\u306b493,630\u306e\u6709\u6a5f\u30d3\u30c7\u30aa\u30d3\u30e5\u30fc\u3082\u7372\u5f97\u3057\u307e\u3057\u305f\uff01\u4eba\u3005\u306f\u660e\u3089\u304b\u306b\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u304b\u3089\u306e\u60c5\u5831\u3092\u8208\u5473\u6df1\u3044\u3068\u611f\u3058\u307e\u3057\u305f\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Option_3_User-generated_Content\"><\/span><strong>\u30aa\u30d7\u30b7\u30e7\u30f33\uff1a\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\uff08UGC\uff09\u306f\u3001\u9867\u5ba2\u304c\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306b\uff08\u7121\u6599\u3067\uff09\u4f5c\u6210\u3057\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u5171\u6709\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u95a2\u9023\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3059\u3002\u753b\u50cf\u3001\u52d5\u753b\u3001\u30ec\u30d3\u30e5\u30fc\u3001\u307e\u305f\u306f\u63a8\u85a6\u3092\u542b\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u98f2\u6599\u30d6\u30e9\u30f3\u30c9LaCroix\u306f\u672c\u5f53\u306b\u3053\u308c\u3092\u7406\u89e3\u3057\u3066\u3044\u307e\u3059\u3002\u5f7c\u3089\u306f\u4eba\u3005\u306bInstagram\u3067\u81ea\u793e\u88fd\u54c1\u3068\u4e00\u7dd2\u306b#LiveLaCroix\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3092\u4f7f\u7528\u3057\u3066\u3082\u3089\u3044\u305f\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001LaCroix\u306f\u6700\u9ad8\u306e\u30b7\u30e7\u30c3\u30c8\u3092\u9078\u3093\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u3057\u3066\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/lacroix-user-generated-content-1024x576.webp\" alt=\"user-generated content\" class=\"wp-image-14080\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/lacroix-user-generated-content-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/lacroix-user-generated-content-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/lacroix-user-generated-content-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/lacroix-user-generated-content-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/lacroix-user-generated-content-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>LaCroix\u2019s user-generated content.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_2_Offer_Exclusive_Benefits\"><\/span><strong>\u6226\u75652\uff1a\u9650\u5b9a\u7279\u5178\u3092\u63d0\u4f9b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u306f\u77ed\u671f\u9593\u306e\u307f\u5229\u7528\u53ef\u80fd\u3067\u3059\u3002\u3053\u306e\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u9650\u5b9a\u7279\u5178\u306e\u30bf\u30a4\u30d7\u3092\u4f7f\u7528\u3057\u3066\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u4fc3\u9032\u3059\u308b\u4fa1\u5024\u611f\u899a\u3092\u4f5c\u308a\u51fa\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30e1\u30f3\u30d0\u30fc\u9650\u5b9a\u5272\u5f15<\/li>\n\n\n\n<li><strong>\u30bb\u30fc\u30eb\u3084\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3078\u306e\u65e9\u671f\u30a2\u30af\u30bb\u30b9<\/strong><\/li>\n\n\n\n<li><strong>\u30e1\u30f3\u30d0\u30fc\u9650\u5b9a\u306e\u7279\u5225\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3068\u30a4\u30d9\u30f3\u30c8<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Sephora\u304c\u884c\u3063\u305f\u3088\u3046\u306b\u30013\u3064\u306e\u30a2\u30a4\u30c7\u30a2\u3092\u3059\u3079\u3066\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u30e1\u30f3\u30d0\u30fc\u9650\u5b9a\u306eSpring Savings Event\u3067\u306f\u3001Rouge\u968e\u5c64\uff08\u968e\u5c64\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30ec\u30d9\u30eb\u3067\u6700\u9ad8\u30ec\u30d9\u30eb\uff09\u306e\u30e1\u30f3\u30d0\u30fc\u304c20%\u5272\u5f15\u3067\u6700\u521d\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-savings-event-1024x576.webp\" alt=\"Sephora Savings Event.\" class=\"wp-image-14081\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-savings-event-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-savings-event-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-savings-event-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-savings-event-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-savings-event-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora Savings Event.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_3_Implement_Referral_Programs\"><\/span><strong>\u6226\u75653\uff1a\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5b9f\u88c5<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"translation-block\">\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u4f1a\u54e1\u7372\u5f97\u6226\u7565\u306e\u4e00\u3064\u3067\u3042\u308b\u3053\u3068\u3092\u3054\u5b58\u3058\u3067\u3059\u304b\uff1f \u305d\u3046\u3001\u5b9f\u969b\u306b\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002<a href=\"https:\/\/www.slideshare.net\/brandonmurphy\/brand-advocacy-and-social-media-2009-gma-conference\" target=\"_blank\" rel=\"noreferrer noopener\">Deloitte\u306e\u8abf\u67fb<\/a>\u306b\u3088\u308b\u3068\u3001<strong>\u4ed6\u306e\u9867\u5ba2\u304b\u3089\u7d39\u4ecb\u3055\u308c\u305f\u9867\u5ba2\u306f\u300137\uff05\u9ad8\u3044\u7dad\u6301\u7387<\/strong>\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u6a5f\u80fd\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u4ee5\u4e0b\u3092\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>\u7d39\u4ecb\u8005\u3068\u7d39\u4ecb\u5148\u306e\u53cc\u65b9\u3078\u306e\u7279\u5178\u3002<\/strong> <a href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/referral-programs-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u300c\u6210\u529f\u3057\u305f\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u4e8b\u4f8b40\u9078\u300d<\/a>\u306e\u8a18\u4e8b\u3067\u3082\u3001\u591a\u304f\u306e\u6210\u529f\u4f8b\u304c\u53cc\u65b9\u306b\u30ea\u30ef\u30fc\u30c9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u660e\u78ba\u306b\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li class=\"translation-block\"><strong>\u7c21\u5358\u306b\u5171\u6709\u3067\u304d\u308b\u65b9\u6cd5<\/strong>\u3068\u3057\u3066\u306f\u3001\u7d39\u4ecb\u30ea\u30f3\u30af\u3084\u30b3\u30fc\u30c9\u3092\u30e1\u30fc\u30eb\u3084SNS\u306a\u3069\u3067\u5171\u6709\u3059\u308b\u624b\u6bb5\u304c\u3042\u308a\u307e\u3059\u3002<a href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/how-to-create-a-referral-link\/\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify\u30b9\u30c8\u30a2\u5411\u3051\u306e\u7d39\u4ecb\u30ea\u30f3\u30af\u4f5c\u6210\u30ac\u30a4\u30c9<\/a>\u3092\u8a73\u3057\u304f\u7d39\u4ecb\u3057\u3066\u304a\u308a\u3001\u5225\u306e\u30d6\u30ed\u30b0\u3067\u306f\u4e8b\u4f8b\u3082\u63b2\u8f09\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li class=\"translation-block\">\u660e\u78ba\u306a\u8ffd\u8de1\u3068\u5831\u916c\u30b7\u30b9\u30c6\u30e0\uff1aUber\u304c\u884c\u3063\u305f\u3088\u3046\u306a\u3001\u5831\u916c\u306e\u30bf\u30a4\u30e0\u30ea\u30fc\u306a\u914d\u9001<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/uber-terms-1024x576.webp\" alt=\"Uber'd referral program \" class=\"wp-image-14082\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/uber-terms-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/uber-terms-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/uber-terms-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/uber-terms-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/uber-terms-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Uber has a successful referral program with clear terms.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_4_Utilize_Email_Marketing\"><\/span><strong>\u6226\u75654\uff1a\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u9867\u5ba2\u306e\u53d7\u4fe1\u7bb1\u306b\u76f4\u63a5\u5230\u9054\u3059\u308b\u305f\u3081\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u3067\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c3\u30bb\u30fc\u30b8\u306f\u5358\u306b\u3069\u3053\u304b\u306b\u6295\u3052\u3064\u3051\u3089\u308c\u3066\u8cfc\u5165\u8005\u304c\u6c17\u3065\u304f\u3053\u3068\u3092\u671f\u5f85\u3059\u308b\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3080\u3057\u308d\u3001\u6d88\u8cbb\u8005\u304c\u65e5\u5e38\u7684\u306b\u30c1\u30a7\u30c3\u30af\u3059\u308b\u30e1\u30fc\u30eb\u306b\u5c4a\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u3067Shopify\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\uff1a\u500b\u4eba\u306e\u597d\u307f\u3068\u884c\u52d5\u306b\u5fdc\u3058\u3066\u9867\u5ba2\u306e\u540d\u524d\u3067\u30e1\u30fc\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8abf\u6574<\/li>\n\n\n\n<li class=\"translation-block\">\u81ea\u52d5\u30a6\u30a7\u30eb\u30ab\u30e0\u30b7\u30fc\u30b1\u30f3\u30b9\uff1a\u4e00\u9023\u306e\u81ea\u52d5\u30e1\u30fc\u30eb<\/li>\n\n\n\n<li class=\"translation-block\">\u9b45\u529b\u7684\u3067\u60c5\u5831\u8c4a\u5bcc\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\uff1a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u4e0e\u3048\u308b<\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u9867\u5ba2\u304c\u4e00\u5b9a\u984d\u3092\u652f\u51fa\u3057\u305f\u3068\u304d\u306b\u6e96\u5099\u6e08\u307f\u306e\u30c8\u30ea\u30ac\u30fc\u5e83\u544a\u3092\u5b9f\u884c\u3057\u305f\u3044\u5834\u5408\u306e\u4f8b\u3092\u304a\u898b\u305b\u3057\u307e\u3059\u3002Mailchimp\u3084Omnisend\u306a\u3069\u306e\u4eba\u6c17\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b7\u30b9\u30c6\u30e0\u306f\u3001\u3053\u308c\u3092\u884c\u3046\u306e\u306b\u5f79\u7acb\u3064\u30e1\u30fc\u30eb\u30d5\u30ed\u30fc\u6a5f\u80fd\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u4e0b\u56f3\u306e\u3088\u3046\u306b\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3057200\u30c9\u30eb\u3092\u652f\u51fa\u3057\u305f\u4eba\u306f\u3001\u611f\u8b1d\u30e1\u30fc\u30eb\u3068\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30aa\u30d5\u30a1\u30fc\u3092\u53d7\u3051\u53d6\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u8a73\u3057\u304f\u306f\u3001<a href=\"https:\/\/www.omnisend.com\/blog\/email-personalization\/\" target=\"_blank\" rel=\"noreferrer noopener\">Omnisend\u3067\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30e1\u30fc\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u305f\u3081\u306e\u8a73\u7d30\u30ac\u30a4\u30c9<\/a>\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/personalized-email-campaigns-flow-1024x576.webp\" alt=\"Example of personalized email campaigns flow.\" class=\"wp-image-14083\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/personalized-email-campaigns-flow-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/personalized-email-campaigns-flow-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/personalized-email-campaigns-flow-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/personalized-email-campaigns-flow-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/personalized-email-campaigns-flow-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Example of personalized email campaigns flow.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_5_Create_High-Quality_Content\"><\/span><strong>\u6226\u75655\uff1a\u9ad8\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u9ad8\u54c1\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u6d88\u8cbb\u8005\u3092\u95a2\u4e0e\u3055\u305b\u3001\u71b1\u72c2\u3055\u305b\u308b\u3053\u3068\u306b\u4f9d\u5b58\u3057\u3001\u4fe1\u983c\u3092\u80b2\u307f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u4fa1\u5024\u3092\u660e\u78ba\u306b\u793a\u3057\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e3\u7a2e\u985e\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30d6\u30ed\u30b0\u6295\u7a3f\u3068\u8a18\u4e8b<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u696d\u754c\u306b\u3064\u3044\u3066\u8208\u5473\u6df1\u304f\u6559\u80b2\u7684\u306a\u77e5\u8b58\u3092\u4f1d\u3048\u308b\u6700\u3082\u7c21\u5358\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u30d6\u30ed\u30b0\u8a18\u4e8b\u3092\u66f8\u304f\u3053\u3068\u3067\u3059\u3002\u7537\u6027\u306e\u3042\u3054\u3072\u3052\u30b1\u30a2\u88fd\u54c1\u306b\u7126\u70b9\u3092\u5f53\u3066\u305f\u4f1a\u793eBeardbrand\u306f\u3001\u3053\u308c\u3092\u3088\u304f\u7406\u89e3\u3057\u3066\u3044\u307e\u3059\u3002\u5f7c\u3089\u306f\u3042\u3054\u3072\u3052\u306e\u6587\u5316\u7684\u30a2\u30c9\u30d0\u30a4\u30b9\u3068\u30b3\u30c4\u306b\u3064\u3044\u3066\u591a\u304f\u306e\u6295\u7a3f\u3068\u8a18\u4e8b\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/beardbrand-blog-1024x576.webp\" alt=\"\u6226\u75655\uff1a\u9ad8\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210\" class=\"wp-image-14084\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/beardbrand-blog-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/beardbrand-blog-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/beardbrand-blog-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/beardbrand-blog-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/beardbrand-blog-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>\u6226\u75655\uff1a\u9ad8\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u3053\u306e\u9ad8\u54c1\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u30b5\u30a4\u30c8\u3092\u3088\u308a\u898b\u3048\u3084\u3059\u304f\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30b5\u30a4\u30c8\u306e\u4fa1\u5024\u3092\u898b\u305f\u6642\u306b\u30e1\u30f3\u30d0\u30fc\u306b\u306a\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u3001\u3088\u308a\u8208\u5473\u3092\u6301\u3063\u305f\u8a2a\u554f\u8005\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u52d5\u753b\u3068\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u8a18\u4e8b\u306b\u52a0\u3048\u3066\u3001\u88fd\u54c1\u306e\u4f7f\u7528\u65b9\u6cd5\u3092\u793a\u3057\u305f\u308a\u3001\u5c02\u9580\u77e5\u8b58\u3092\u5171\u6709\u3057\u305f\u308a\u3059\u308b\u305f\u3081\u306e\u8996\u899a\u7684\u30b3\u30f3\u30c6\u30f3\u30c4\u3082\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u5316\u7ca7\u54c1\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u5834\u5408\u3001Sephora\u306e\u3088\u3046\u306a\u30e1\u30a4\u30af\u30a2\u30c3\u30d7\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u52d5\u753b\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30a2\u30a4\u30c6\u30e0\u306e\u5834\u5408\u3001\u30b9\u30bf\u30a4\u30ea\u30f3\u30b0\u306e\u30d2\u30f3\u30c8\u52d5\u753b\u3082\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-makeup-tutorial-video-1024x576.webp\" alt=\"Sephora makeup tutorial videos on YouTube.\" class=\"wp-image-14085\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-makeup-tutorial-video-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-makeup-tutorial-video-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-makeup-tutorial-video-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-makeup-tutorial-video-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/sephora-makeup-tutorial-video-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora makeup tutorial videos on YouTube.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u96fb\u5b50\u66f8\u7c4d\u3068\u30ac\u30a4\u30c9<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u8a18\u4e8b\u3084\u30d6\u30ed\u30b0\u3068\u306f\u7570\u306a\u308a\u3001\u96fb\u5b50\u66f8\u7c4d\u306f\u7279\u5b9a\u306e\u30c8\u30d4\u30c3\u30af\u306b\u3064\u3044\u3066\u6df1\u3044\u77e5\u8b58\u3092\u63d0\u4f9b\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u6a29\u5a01\u3068\u3057\u3066\u78ba\u7acb\u3057\u307e\u3059\u3002\u305d\u306e\u7279\u5b9a\u306e\u6027\u8cea\u306e\u305f\u3081\u3001\u96fb\u5b50\u66f8\u7c4d\u306e\u51fa\u7248\u3092\u9078\u629e\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u306f\u5c02\u9580\u77e5\u8b58\u3092\u91cd\u8996\u3059\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u5065\u5eb7\u3068\u30a6\u30a7\u30eb\u30cd\u30b9\u3001\u91d1\u878d\u3068\u500b\u4eba\u91d1\u878d\u3001\u6280\u8853\u3068\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306a\u3069\u306e\u5206\u91ce\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001Starbucks\u306e\u3088\u3046\u306a\u5927\u304d\u306a\u30d6\u30e9\u30f3\u30c9\u3067\u3042\u308c\u3070\u3001\u98df\u54c1\u30fb\u98f2\u6599\u90e8\u9580\u3067\u3082\u96fb\u5b50\u66f8\u7c4d\u306e\u51fa\u7248\u3092\u691c\u8a0e\u3067\u304d\u307e\u3059\u3002\u5f7c\u3089\u306f\u30b3\u30fc\u30d2\u30fc\u6587\u5316\u3001\u6e96\u5099\u6280\u8853\u3001\u30b3\u30fc\u30d2\u30fc\u3068\u98df\u54c1\u306e\u7d44\u307f\u5408\u308f\u305b\u306b\u3064\u3044\u3066\u306e\u96fb\u5b50\u66f8\u7c4d\u3092\u4f5c\u6210\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_6_Optimize_Your_Website_For_Conversions\"><\/span><strong>\u6226\u75656\uff1a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u305f\u3081\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u6700\u9069\u5316<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u9867\u5ba2\u306e\u7acb\u5834\u306b\u7acb\u3063\u3066\u5c11\u3057\u8003\u3048\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002\u6563\u3089\u304b\u3063\u305f\u5e97\u306b\u5165\u3063\u305f\u3089\u3001\u9577\u304f\u305d\u3053\u306b\u3044\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u304b\uff1f&nbsp;<\/p>\n\n\n\n<p>E\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u6700\u9069\u5316\u306f\u5e97\u8217\u3092\u6574\u7136\u3068\u3001\u304d\u3061\u3093\u3068\u3001\u6e05\u6f54\u306b\u4fdd\u3064\u3053\u3068\u306b\u4f3c\u3066\u3044\u307e\u3059\u3002\u4f7f\u3044\u3084\u3059\u3055\u3092\u5411\u4e0a\u3055\u305b\u3001\u8a2a\u554f\u8005\u3092\u5fe0\u5b9f\u306a\u9867\u5ba2\u306b\u5909\u3048\u308b\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u5074\u9762\u306e\u6539\u5584\u306b\u6ce8\u610f\u3092\u6255\u3063\u3066\u304f\u3060\u3055\u3044\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30e6\u30fc\u30b6\u30fc\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3<\/strong><\/li>\n\n\n\n<li><strong>\u660e\u78ba\u3067\u8aac\u5f97\u529b\u306e\u3042\u308bCTA<\/strong><\/li>\n\n\n\n<li><strong>\u9ad8\u901f\u306a\u8aad\u307f\u8fbc\u307f\u6642\u9593<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u307e\u305a\u3001\u30b9\u30c8\u30a2\u306b\u30e6\u30fc\u30b6\u30fc\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u304c\u3042\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u305d\u308c\u306f\u9867\u5ba2\u3092\u5e97\u8217\u5185\u3067\u30ac\u30a4\u30c9\u3059\u308b\u30b3\u30f3\u30b7\u30a7\u30eb\u30b8\u30e5\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u773c\u93e1\u30d6\u30e9\u30f3\u30c9Warby Parker\u306e\u3088\u3046\u306a\u30b7\u30f3\u30d7\u30eb\u306a\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u3092\u4f7f\u3063\u3066\u30a2\u30a4\u30c7\u30a2\u3092\u5f97\u307e\u3057\u3087\u3046\u3002\u5f7c\u3089\u306f\u5973\u6027\u3068\u7537\u6027\u306b\u5358\u7d14\u306b\u30ab\u30c6\u30b4\u30ea\u30fc\u5316\u3057\u3066\u3001\u8a2a\u554f\u8005\u304c\u8cb7\u3044\u7269\u306e\u30cb\u30fc\u30ba\u306b\u8fc5\u901f\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/warby-parker-1024x576.webp\" alt=\"Warby Parker navigation on their homepage\" class=\"wp-image-14086\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/warby-parker-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/warby-parker-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/warby-parker-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/warby-parker-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/warby-parker-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Warby Parker navigation on their homepage<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\">\u4eba\u3005\u306b\u3084\u3063\u3066\u3082\u3089\u3044\u305f\u3044\u3053\u3068\u3092\u5b9f\u884c\u3055\u305b\u308b\u5f37\u529b\u3067\u660e\u78ba\u306a\u30b3\u30fc\u30eb\u30fb\u30c8\u30a5\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u4e0a\u306e\u753b\u50cf\u306eWarby Parker\u306e\u300cBrowse Men\u300d\u30b3\u30fc\u30eb\u30fb\u30c8\u30a5\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u7c21\u6f54\u3067\u7406\u89e3\u3057\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u6700\u5f8c\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u3001\u30d0\u30a6\u30f3\u30b9\u7387\u3092\u6e1b\u3089\u3059\u305f\u3081\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u901f\u5ea6\u3092\u6700\u9069\u5316\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u901f\u5ea6\u3068\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u5b9f\u884c\u53ef\u80fd\u306a\u63a8\u5968\u4e8b\u9805\u3092\u63d0\u4f9b\u3059\u308bGoogle PageSpeed Insights\u306e\u4f7f\u7528\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_7_Offer_Free_Trials_Or_Samples\"><\/span><strong>\u6226\u75657\uff1a\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u307e\u305f\u306f\u30b5\u30f3\u30d7\u30eb\u306e\u63d0\u4f9b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u306f\u3001\u30b3\u30b9\u30c8\u3092\u4e0b\u3052\u308b\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u3067\u3059\u3002\u8cfc\u5165\u524d\u306b\u8a66\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3068\u306e\u4fe1\u983c\u3068\u81ea\u4fe1\u3092\u7bc9\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5897\u52a0\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u7279\u306b\u4ee5\u4e0b\u306e\u30d2\u30f3\u30c8\u306b\u5f93\u308f\u306a\u3044\u5834\u5408\u3001\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3084\u30b5\u30f3\u30d7\u30eb\u306f\u5e38\u306b\u6a5f\u80fd\u3059\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u671f\u9593\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\uff1a\u7121\u5236\u9650\u306e\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u4f4e\u54c1\u8cea\u3060\u3068\u601d\u3046\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u671f\u9593\u9650\u5b9a\u306e\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3084\u30b5\u30f3\u30d7\u30eb\u306b\u7dca\u6025\u6027\u306e\u611f\u899a\u3092\u4f5c\u308b\u3079\u304d\u3067\u3059<\/li>\n\n\n\n<li class=\"translation-block\">\u7c21\u5358\u306a\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30d7\u30ed\u30bb\u30b9\uff1a\u6469\u64e6\u3092\u6e1b\u3089\u3059\u305f\u3081\u306b\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3084\u30b5\u30f3\u30d7\u30eb\u306e\u8acb\u6c42\u3092\u7c21\u7d20\u5316<\/li>\n\n\n\n<li class=\"translation-block\">\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30aa\u30d5\u30a1\u30fc\u3067\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\uff1a\u30c8\u30e9\u30a4\u30a2\u30eb\u671f\u9593\u7d42\u4e86\u5f8c\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4fc3\u9032<\/li>\n<\/ul>\n\n\n\n<p>\u898b\u8fbc\u307f\u9867\u5ba2\u306b\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3068\u5f15\u304d\u63db\u3048\u306b\u7121\u6599\u30b5\u30f3\u30d7\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u60c5\u5831\u306f\u3001\u5c06\u6765\u8a71\u3057\u5408\u3063\u305f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8a08\u753b\u3092\u4f7f\u7528\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_8_Leverage_Social_Media_Advertising\"><\/span><strong>\u6226\u75658\uff1a\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u306e\u6d3b\u7528<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u306f\u3001\u898b\u8fbc\u307f\u6d88\u8cbb\u8005\u306b\u5230\u9054\u3057\u3001\u53c2\u52a0\u3057\u3066\u3082\u3089\u3046\u7d20\u6674\u3089\u3057\u3044\u65b9\u6cd5\u3067\u3059\u3002\u4ee5\u4e0b\u306e\u30d2\u30f3\u30c8\u306b\u5f93\u3046\u3053\u3068\u3067\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u52b9\u679c\u7684\u306b\u4fc3\u9032\u3057\u3001\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u3092\u7372\u5f97\u3067\u304d\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\uff1a\u4eba\u53e3\u7d71\u8a08\u3068\u884c\u52d5\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u4f7f\u7528\u3057\u3066\u9069\u5207\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u5230\u9054<\/li>\n\n\n\n<li class=\"translation-block\">\u904e\u53bb\u306e\u8a2a\u554f\u8005\u3078\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff1a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3057\u3066\u3044\u306a\u3044\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306b\u5e83\u544a\u3092\u8868\u793a\u3057\u3066\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u9032<\/li>\n\n\n\n<li class=\"translation-block\">\u3055\u307e\u3056\u307e\u306a\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u6d3b\u7528\uff08\u753b\u50cf\u3001\u52d5\u753b\u3001\u30ab\u30eb\u30fc\u30bb\u30eb\u306a\u3069\uff09\uff1a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u6700\u9069\u306a\u3082\u306e\u3092\u898b\u3064\u3051\u308b<\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u3053\u306e\u6226\u7565\u306b\u8208\u5473\u304c\u3042\u308b\u65b9\u306f\u3001<a href=\"https:\/\/www.semrush.com\/blog\/paid-advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\">Semrush\u306e\u6709\u6599\u5e83\u544a\u521d\u5fc3\u8005\u30ac\u30a4\u30c9<\/a>\u3092\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u79c1\u305f\u3061\u306e\u7d4c\u9a13\u304b\u3089\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306e\u6709\u6599\u5e83\u544a\u306f\u3001\u4ed6\u306e\u3059\u3079\u3066\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u63a2\u7d22\u3055\u308c\u305f\u5f8c\u306e\u6700\u5f8c\u306e\u624b\u6bb5\u3068\u3057\u3066\u306e\u307f\u4f7f\u7528\u3055\u308c\u308b\u3079\u304d\u3067\u3059\u3002\u65b0\u3057\u3044\u4eba\u3005\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u6709\u6599\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u8853\u306f\u975e\u5e38\u306b\u9ad8\u4fa1\u3060\u304b\u3089\u3067\u3059\u3002\u5358\u72ec\u3067\u4f7f\u7528\u3059\u308b\u3068\u3001\u4ea4\u63db\u30ec\u30fc\u30c8\u306f\u4e0a\u304c\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_9_Host_Webinars_And_Live_Events\"><\/span><strong>\u6226\u75659\uff1a\u30a6\u30a7\u30d3\u30ca\u30fc\u3068\u30e9\u30a4\u30d6\u30a4\u30d9\u30f3\u30c8\u306e\u958b\u50ac<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u4f01\u696d\u306f\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u3084\u30e9\u30a4\u30d6\u30a4\u30d9\u30f3\u30c8\u3092\u958b\u50ac\u3059\u308b\u3053\u3068\u3067\u3001\u305d\u306e\u5206\u91ce\u306e\u5c02\u9580\u5bb6\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u6e90\u306b\u306a\u308a\u307e\u3059\u3002\u4eba\u3005\u306f\u3042\u306a\u305f\u3092\u4fe1\u983c\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u3001\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u95a2\u9023\u30c8\u30d4\u30c3\u30af\u306e\u9078\u629e\uff1a\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u8208\u5473\u3068\u30cb\u30fc\u30ba\u306b\u5408\u81f4\u3059\u308b\u30c8\u30d4\u30c3\u30af<\/li>\n\n\n\n<li class=\"translation-block\">\u591a\u304f\u306e\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u30a4\u30d9\u30f3\u30c8\u5ba3\u4f1d\uff1a\u30e1\u30fc\u30eb\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u305d\u306e\u4ed6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u3092\u901a\u3058\u3066\u5e45\u5e83\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u5230\u9054<\/li>\n\n\n\n<li class=\"translation-block\">\u30a4\u30d9\u30f3\u30c8\u4e2d\u304a\u3088\u3073\u5f8c\u306e\u53c2\u52a0\u8005\u3068\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\uff1a\u8cea\u554f\u3078\u306e\u56de\u7b54\u3001\u61f8\u5ff5\u3078\u306e\u5bfe\u51e6\u3001\u53c2\u52a0\u8005\u3078\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7<\/li>\n<\/ul>\n\n\n\n<p>\u524d\u306b\u53d6\u308a\u4e0a\u3052\u305f\u7121\u6599\u914d\u5e03\u6280\u8853\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u304c\u3001\u4eba\u3005\u306b\u30d6\u30e9\u30f3\u30c9\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u3082\u3089\u3046\u6700\u3082\u30b7\u30f3\u30d7\u30eb\u306a\u65b9\u6cd5\u3067\u3059\u3002\u305d\u306e\u5f8c\u3001\u30e9\u30a4\u30d6\u30b9\u30c8\u30ea\u30fc\u30e0\u3092\u4f7f\u7528\u3057\u3066\u58f2\u4e0a\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_10_Partner_With_Influencers_And_Brands\"><\/span><strong>\u6226\u756510\uff1a\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u3068\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u5927\u5e45\u306b\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u52b9\u679c\u7684\u306a\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u6226\u7565\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u306e\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u3088\u308a\u5e83\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u5230\u9054\u3059\u308b\u305f\u3081\u306b\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3084\u30d1\u30fc\u30c8\u30ca\u30fc\u30d6\u30e9\u30f3\u30c9\u3068\u5171\u540c\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5171\u540c\u30a4\u30d9\u30f3\u30c8\u3084\u30d7\u30ec\u30bc\u30f3\u30c8\u306e\u958b\u50ac<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u7d44\u3093\u3067\u3001\u30e1\u30f3\u30d0\u30fc\u306b\u9650\u5b9a\u4f53\u9a13\u3084\u5831\u916c\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002BlendJet\u3068Herbivore Botanicals\u306f\u3001\u4e21\u65b9\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30d5\u30a9\u30ed\u30fc\u3057\u3001\u6295\u7a3f\u306b\u3044\u3044\u306d\u3057\u3001\u53cb\u9054\u3092\u30bf\u30b0\u4ed8\u3051\u3057\u3066\u5bfe\u8c61\u306b\u306a\u308b\u3088\u3046\u4eba\u3005\u306b\u6c42\u3081\u308b\u3053\u3068\u3067\u3001\u3053\u306e\u6226\u7565\u3092\u3046\u307e\u304f\u5b9f\u884c\u3057\u307e\u3057\u305f<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/blendjet-works-with-herbivore-botanical-1024x576.webp\" alt=\"BlendJet works with Herbivore Botanical to create a giveaway campaign on Instagram.\" class=\"wp-image-14087\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/blendjet-works-with-herbivore-botanical-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/blendjet-works-with-herbivore-botanical-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/blendjet-works-with-herbivore-botanical-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/blendjet-works-with-herbivore-botanical-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/blendjet-works-with-herbivore-botanical-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>BlendJet works with Herbivore Botanical to create a giveaway campaign on Instagram.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30af\u30ed\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u304a\u4e92\u3044\u306e\u9867\u5ba2\u30d9\u30fc\u30b9\u306b\u76f8\u4e92\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002Beraby\u3068S'well\u304c\u7279\u5225\u306a\u30d0\u30f3\u30c9\u30eb\u53d6\u5f15\u3067\u5354\u529b\u3059\u308b\u65b9\u6cd5\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/bearaby-cooperated-with-swell-1024x576.webp\" alt=\"Bearaby cooperated with S'well to create a limited edition.\" class=\"wp-image-14088\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/bearaby-cooperated-with-swell-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/bearaby-cooperated-with-swell-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/bearaby-cooperated-with-swell-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/bearaby-cooperated-with-swell-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/bearaby-cooperated-with-swell-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Bearaby cooperated with S&#8217;well to create a limited edition.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_11_Implement_A_Loyalty_Program\"><\/span><strong>\u6226\u756511\uff1a\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5b9f\u88c5<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bain &amp; Company\u306eFrederick Reichheld\u304c\u884c\u3063\u305f\u7814\u7a76\u3067\u306f\u30015%\u591a\u304f\u306e\u4eba\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u3067\u5229\u76ca\u309225%\u304b\u308995%\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002\u00a0<\/p>\n\n\n\n<p>\u6210\u529f\u3059\u308b\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u91cd\u8981\u306a\u69cb\u6210\u8981\u7d20\u306b\u306f\u4ee5\u4e0b\u304c\u542b\u307e\u308c\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u30dd\u30a4\u30f3\u30c8\u30d9\u30fc\u30b9\u5831\u916c\uff1a\u9867\u5ba2\u304c\u8cfc\u5165\u3067\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3057\u3001\u5831\u916c\u3068\u4ea4\u63db\u3067\u304d\u308b<\/li>\n\n\n\n<li class=\"translation-block\">\u968e\u5c64\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30ec\u30d9\u30eb\uff1a\u9867\u5ba2\u304c\u3088\u308a\u591a\u304f\u652f\u51fa\u3059\u308b\u306b\u3064\u308c\u3066\u7279\u5178\u304c\u5897\u52a0<\/li>\n\n\n\n<li class=\"translation-block\">\u5b9a\u671f\u7684\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3068\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\uff1a\u671f\u9593\u9650\u5b9a\u5831\u916c\u3068\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u306a\u3069<\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/2026.bonloyalty.com\/ja\/new-updates\/how-a-health-products-retailer-using-bon-loyalty-to-drive-sales\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30c8\u30eb\u30b3\u306eShopify\u30aa\u30f3\u30e9\u30a4\u30f3\u85ac\u5c40\u300c\u00d6zel Beslenme\u300d<\/a>\u306e\u4e8b\u4f8b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002Shopify\u30b7\u30e7\u30c3\u30d7\u3067<strong>Bon Loyalty<\/strong>\u3092\u6d3b\u7528\u3057\u3001\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002\u30ea\u30ef\u30fc\u30c9\u4ea4\u63db\u3092\u901a\u3058\u3001Bon Loyalty\u306e\u30af\u30fc\u30dd\u30f3\u7279\u5178\u306b\u3088\u308a\u58f2\u4e0a\u30926\uff05\u8ffd\u52a0\u3067\u4f38\u3070\u3059\u3053\u3068\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/ozel-beslenme-loyalty-widget-1024x576.webp\" alt=\"A case study of Shopify loyalty program\" class=\"wp-image-14089\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/ozel-beslenme-loyalty-widget-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/ozel-beslenme-loyalty-widget-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/ozel-beslenme-loyalty-widget-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/ozel-beslenme-loyalty-widget-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/08\/ozel-beslenme-loyalty-widget-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>\u00d6zel Beslenme\u2019s loyalty widget is powered by the BON Loyalty app<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\">\u3053\u306eShopify\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30a2\u30d7\u30ea\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30a6\u30a3\u30b8\u30a7\u30c3\u30c8\u3084\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30da\u30fc\u30b8\u304b\u3089\u30b3\u30f3\u30c6\u30f3\u30c4\u307e\u3067\u3001\u3059\u3079\u3066\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u307e\u305f\u3001BON\u30a2\u30d7\u30ea\u306f250\u4ee5\u4e0a\u306e\u8a00\u8a9e\u3068\u901a\u8ca8\u3067\u306e\u7bc0\u7d04\u306b\u3088\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u4e16\u754c\u7684\u6210\u9577\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/shopify.pxf.io\/Gmeaak\" style=\"background:linear-gradient(135deg,rgb(237,102,178) 0%,rgb(108,54,159) 100%)\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u4eca\u3059\u3050 BON Loyalty \u3092\u304a\u8a66\u3057<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategy_12_Use_Data_Analytics_To_Optimize_Acquisition_Efforts\"><\/span><strong>\u6226\u756512\uff1a\u30c7\u30fc\u30bf\u5206\u6790\u3092\u4f7f\u7528\u3057\u3066\u7372\u5f97\u52aa\u529b\u3092\u6700\u9069\u5316<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30c7\u30fc\u30bf\u5206\u6790\u306f\u3001\u9867\u5ba2\u306e\u884c\u52d5\u3092\u7406\u89e3\u3057\u3001\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u6700\u9069\u306a\u8a08\u753b\u3092\u4f5c\u308b\u305f\u3081\u306b\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">Shopify\u306e\u7d44\u307f\u8fbc\u307f\u5206\u6790\uff1a\u7372\u5f97\u30b3\u30b9\u30c8\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08CLTV\uff09\u306a\u3069\u306e\u91cd\u8981\u306a\u6307\u6a19\u3092\u8ffd\u8de1\u30fb\u8a55\u4fa1<\/li>\n\n\n\n<li class=\"translation-block\">\u6226\u7565\u306e\u30c6\u30b9\u30c8\u3068\u6539\u826f\uff1a\u6700\u9069\u306a\u3082\u306e\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u3001\u7570\u306a\u308b\u7372\u5f97\u30c1\u30e3\u30cd\u30eb\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\u3001\u30aa\u30d5\u30a1\u30fc\u3092\u4f7f\u7528<\/li>\n\n\n\n<li class=\"translation-block\">\u6d1e\u5bdf\u3092\u4f7f\u7528\u3057\u3066\u30c7\u30fc\u30bf\u99c6\u52d5\u306e\u610f\u601d\u6c7a\u5b9a\uff1a\u4e88\u7b97\u914d\u5206\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3002A\/B\u30c6\u30b9\u30c8\u3092\u4f7f\u7528\u3057\u3066\u7570\u306a\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u6bd4\u8f03<\/li>\n<\/ul>\n\n\n\n<p>\u4e3b\u8981\u6307\u6a19\u3092\u8ffd\u8de1\u3057\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u7d50\u679c\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u30c7\u30fc\u30bf\u99c6\u52d5\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>\u3088\u304f\u3042\u308b\u8cea\u554f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Shopify\u30b9\u30c8\u30a2\u306b\u3068\u3063\u3066\u6700\u3082\u52b9\u679c\u7684\u306a\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong><\/p>\n\n\n\n<p class=\"translation-block\">\u79c1\u305f\u3061\u306e\u304a\u3059\u3059\u3081\u3059\u308b\u6700\u9069\u306a\u4f1a\u54e1\u7372\u5f97\u6226\u7565\u306f\u3001\u3053\u306e\u6295\u7a3f\u3067\u7d39\u4ecb\u3057\u305f12\u306e\u65b9\u6cd5\u306e\u4e00\u3064\u3067\u3042\u308b<strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30d7\u30eb\u30fc\u30d5\u6d3b\u7528\u6cd5<\/strong>\u3067\u3059\u3002<a href=\"https:\/\/www.statista.com\/topics\/1164\/social-networks\/\" target=\"_blank\" rel=\"noreferrer noopener\">Statista\u306e\u30c7\u30fc\u30bf<\/a>\u306b\u3088\u308b\u3068\u30012023\u5e74\u306b\u306f\u4e16\u754c\u306750\u5104\u4eba\u304c\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u5229\u7528\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u3089\u306e\u7406\u7531\u304b\u3089\u3001\u6700\u3082\u52b9\u679c\u7684\u3067\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u9ad8\u304f\u3001\u9577\u671f\u7684\u306a\u6226\u7565\u306f\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u6d3b\u7528\u3057\u3066Shopify\u4f1a\u54e1\u767b\u9332\u3092\u4fc3\u9032\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u52aa\u529b\u306e\u6210\u529f\u3092\u3069\u306e\u3088\u3046\u306b\u8ffd\u8de1\u3067\u304d\u307e\u3059\u304b\uff1f<\/strong><\/p>\n\n\n\n<p>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u6226\u7565\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\uff1a\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u3092\u7372\u5f97\u3059\u308b\u7dcf\u30b3\u30b9\u30c8<\/li>\n\n\n\n<li class=\"translation-block\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff1a\u30e1\u30f3\u30d0\u30fc\u306b\u306a\u308b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306e\u5272\u5408<\/li>\n\n\n\n<li class=\"translation-block\">\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u6210\u9577\u7387\uff1a\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30d9\u30fc\u30b9\u304c\u62e1\u5927\u3059\u308b\u7387<\/li>\n\n\n\n<li class=\"translation-block\">\u89e3\u7d04\u7387\uff1a\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u3092\u30ad\u30e3\u30f3\u30bb\u30eb\u3059\u308b\u30e1\u30f3\u30d0\u30fc\u306e\u5272\u5408<\/li>\n\n\n\n<li class=\"translation-block\">\u30e1\u30f3\u30d0\u30fc\u7dad\u6301\u7387\uff1a\u7279\u5b9a\u671f\u9593\u3067\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u307e\u307e\u306e\u30e1\u30f3\u30d0\u30fc\u306e\u5272\u5408<\/li>\n\n\n\n<li><a href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/ltv-cac-ratio\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u5bfe\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08CLTV\uff09\u6bd4\u7387<\/strong><\/a><strong>.<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u8ffd\u8de1\u3057\u3001\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u6539\u5584\u3057\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u6c7a\u5b9a\u3092\u4e0b\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u3092\u5f15\u304d\u3064\u3051\u308b\u306e\u306b\u6700\u3082\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30bf\u30a4\u30d7\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong><\/p>\n\n\n\n<p class=\"translation-block\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u8a2a\u554f\u8005\u3092\u5f15\u304d\u3064\u3051\u308b\u512a\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4e00\u7a2e\u306f\u3001\u30d6\u30ed\u30b0\u30a8\u30f3\u30c8\u30ea\u30fc\u3067\u3059\u3002\u5b9a\u671f\u7684\u306b\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u308b\u65b0\u9bae\u3067\u5b9f\u7528\u7684\u306a\u30a2\u30a4\u30c6\u30e0\u3092\u6301\u3064\u30b5\u30a4\u30c8\u306b\u3001\u8a2a\u554f\u8005\u306f\u71b1\u5fc3\u3067\u623b\u308a\u305f\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Additional_Tips_For_Successful_Membership_Acquisition\"><\/span><strong>\u6210\u529f\u3059\u308b\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u306e\u305f\u3081\u306e\u8ffd\u52a0\u30d2\u30f3\u30c8<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u7372\u5f97\u52aa\u529b\u3092\u3055\u3089\u306b\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u3001\u88dc\u5b8c\u7684\u306a\u6226\u7565\u3092\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30aa\u30d5\u30a1\u30fc\u306e\u5b9a\u671f\u7684\u306a\u66f4\u65b0\u3068\u5237\u65b0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u307b\u3068\u3093\u3069\u306e\u5834\u5408\u3001\u65b0\u3057\u3044\u7279\u5178\u3084\u5831\u916c\u3092\u8ffd\u52a0\u3057\u3001\u5909\u66f4\u3092\u884c\u3046\u3079\u304d\u3067\u3059\u3002Starbucks\u306e\u5831\u916c\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\u30e1\u30f3\u30d0\u30fc\u3092\u518d\u3073\u6765\u5e97\u3055\u305b\u308b\u305f\u3081\u306b\u3001\u5f7c\u3089\u306f\u3057\u3070\u3057\u3070\u30db\u30ea\u30c7\u30fc\u53d6\u5f15\u3001\u671f\u9593\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u3001\u7570\u306a\u308b\u30ec\u30d9\u30eb\u306e\u30e1\u30f3\u30d0\u30fc\u7279\u5178\u3092\u5b9f\u884c\u3057\u3066\u3044\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u9867\u5ba2\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u4f7f\u7528\u3057\u305f\u6226\u7565\u306e\u6539\u5584<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u3082\u3061\u308d\u3093\u3001Apple\u304c\u7d20\u6674\u3089\u3057\u3044\u4f8b\u3067\u3042\u308b\u3053\u3068\u306f\u3059\u3067\u306b\u3054\u5b58\u77e5\u3067\u3057\u3087\u3046\u3002Net Promoter Score\uff08NPS\uff09\u8abf\u67fb\u306b\u3088\u308a\u3001Apple\u306f\u6279\u5224\u8005\u3092\u898b\u3064\u3051\u3001\u5e97\u8217\u3092\u3088\u308a\u826f\u3044\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5834\u6240\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u4f55\u304b\u3092\u8cfc\u5165\u3057\u305f\u304b\u3001Apple Watch\u3092\u8a66\u3059\u305f\u3081\u306e\u4e88\u7d04\u3092\u3057\u305f\u304b\u306b\u95a2\u4fc2\u306a\u304f\u3001\u9867\u5ba2\u306b\u306f\u5e97\u8217\u3067\u306e\u4f53\u9a13\u306b\u3064\u3044\u3066\u30e1\u30fc\u30eb\u3067\u8abf\u67fb\u304c\u9001\u4fe1\u3055\u308c\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u5e38\u306b\u5e97\u8217\u4f53\u9a13\u306b\u7126\u70b9\u3092\u5f53\u3066\u3066\u3044\u308b\u305f\u3081\u3001\u540c\u793e\u306f\u5e38\u306b\u7c73\u56fd\u5c0f\u58f2\u696d\u8005\u306e\u4e2d\u3067\u6700\u9ad8\u306e\u5e73\u65b9\u30d5\u30a3\u30fc\u30c8\u5f53\u305f\u308a\u58f2\u4e0a\u3092\u7dad\u6301\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4ed6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u52aa\u529b\u3068\u306e\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u7d71\u5408\u306e\u78ba\u4fdd<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8a08\u753b\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u3001\u65b0\u3057\u3044\u4eba\u3005\u3078\u306e\u50cd\u304d\u304b\u3051\u304c\u305d\u308c\u306b\u9069\u5408\u3059\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30d2\u30f3\u30c8\u306b\u3064\u3044\u3066\u306fSephora Beauty Insider\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u5f7c\u3089\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u30a4\u30d9\u30f3\u30c8\u306b\u3064\u3044\u3066\u77e5\u3089\u305b\u3001\u597d\u307f\u306b\u57fa\u3065\u3044\u3066\u63d0\u6848\u3059\u308b\u3053\u3068\u3067\u3001\u5e97\u5185\u4f53\u9a13\u3068\u3064\u306a\u304c\u308a\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>\u307e\u3068\u3081<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"translation-block\">Shopify\u30b9\u30c8\u30a2\u306e\u9867\u5ba2\u5897\u52a0\u6226\u7565\u306f\u3001\u3057\u3063\u304b\u308a\u3068\u8a08\u753b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e\u30d6\u30ed\u30b0\u3067\u7d39\u4ecb\u3057\u305f<strong>12\u306e\u4f1a\u54e1\u7372\u5f97\u6226\u7565<\/strong>\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u9867\u5ba2\u3092\u7dad\u6301\u3057\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3001\u9577\u671f\u7684\u306a\u4fe1\u983c\u3092\u7bc9\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u7279\u5b9a\u306e\u4e8b\u4f8b\u3084\u7d39\u4ecb\u3057\u305f\u624b\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u5834\u5408\u306f\u3001<a href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5f53\u793e\u30d6\u30ed\u30b0<\/a>\u3067\u8a73\u7d30\u306a\u30d7\u30e9\u30f3\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>Membership acquisition strategies are important, whether you&#8217;re a business owner trying to get your first 10 customers or your 10,000th. We know you need to ensure<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":16,"featured_media":14078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[4,529],"tags":[344],"class_list":["post-14077","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-e-commerce-strategy","tag-shopify-marketing-guide"],"acf":[],"_links":{"self":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/14077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/comments?post=14077"}],"version-history":[{"count":2,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/14077\/revisions"}],"predecessor-version":[{"id":22124,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/14077\/revisions\/22124"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/media\/14078"}],"wp:attachment":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/media?parent=14077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/categories?post=14077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/tags?post=14077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}