{"id":12304,"date":"2024-05-30T07:46:48","date_gmt":"2024-05-30T07:46:48","guid":{"rendered":"https:\/\/2026.bonloyalty.com\/?p=12304"},"modified":"2026-02-24T11:13:12","modified_gmt":"2026-02-24T11:13:12","slug":"17-techniques-to-increase-loyalty-program-sign-ups","status":"publish","type":"post","link":"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/","title":{"rendered":"\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u767b\u9332\u8005\u6570\u3092\u5897\u3084\u305917\u306e\u5b9f\u8a3c\u6e08\u307f\u624b\u6cd5"},"content":{"rendered":"<p>\u4eca\u65e5\u306e\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u5c0f\u58f2\u74b0\u5883\u3067\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u767b\u9332\u8005\u6570\u3092\u5897\u3084\u3059\u3053\u3068\u306f\u91cd\u8981\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u958b\u59cb\u3059\u308b\u3060\u3051\u3067\u306f\u5341\u5206\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8cbb\u7528\u3092\u304b\u3051\u305a\u306b\u65b0\u3057\u3044\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u306f\u56f0\u96e3\u3067\u3059\u3002&nbsp;<\/p>\n\n\n\n<p class=\"translation-block\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u7d4c\u9a13\u8c4a\u5bcc\u306ae\u30b3\u30de\u30fc\u30b9\u4f01\u696d\u30aa\u30fc\u30ca\u30fc\u304b\u3089\u65b0\u53c2\u8005\u307e\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308a\u591a\u304f\u306e\u8cbb\u7528\u3092\u304b\u3051\u308b\u3053\u3068\u306a\u304f\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u767b\u9332\u8005\u6570\u3092\u5897\u3084\u305917\u306e\u5b9f\u8a3c\u6e08\u307f\u624b\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">On this page<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#Understanding_Customer_Motivations\" >\u9867\u5ba2\u306e\u52d5\u6a5f\u3092\u7406\u89e3\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#17_Proven_Techniques_To_Increase_Customer_Enrollment_In_Loyalty_Programs\" >\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3078\u306e\u9867\u5ba2\u767b\u9332\u3092\u5897\u3084\u305917\u4ee5\u4e0a\u306e\u5b9f\u8a3c\u6e08\u307f\u624b\u6cd5<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#1_Offer_A_Compelling_Welcome_Bonus\" >1. \u9b45\u529b\u7684\u306a\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#2_Leverage_Multiple_Sign-Up_Channels\" >2. \u8907\u6570\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30c1\u30e3\u30cd\u30eb\u3092\u6d3b\u7528\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#3_Highlight_Program_Benefits_Through_Clear_Communication\" >3. \u660e\u78ba\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u70b9\u3092\u5f37\u8abf\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#4_Partner_With_Other_Businesses_For_Cross-Promotions\" >4. \u4ed6\u306e\u4f01\u696d\u3068\u306e\u30af\u30ed\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u305f\u3081\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#5_Utilize_Social_Media_Marketing_And_Influencer_Outreach\" >5. \u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30a2\u30a6\u30c8\u30ea\u30fc\u30c1\u3092\u6d3b\u7528\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#6_Seamless_Sign-Up_Process_And_Frictionless\" >6. \u30b7\u30fc\u30e0\u30ec\u30b9\u3067\u30d5\u30ea\u30af\u30b7\u30e7\u30f3\u30ec\u30b9\u306a\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30d7\u30ed\u30bb\u30b9&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#7_Offer_Tiered_Rewards_Structures\" >7. \u968e\u5c64\u5831\u916c\u69cb\u9020\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#8_Implement_Gamification_Elements_To_Drive_Engagement\" >8. \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032\u3059\u308b\u30b2\u30fc\u30df\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u8981\u7d20\u3092\u5b9f\u88c5\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#9_Personalize_The_Customer_Experience\" >9. \u9867\u5ba2\u4f53\u9a13\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#10_Offer_Double_Points_Or_Bonus_Rewards_For_A_Limited_Time\" >10. \u671f\u9593\u9650\u5b9a\u3067\u30c0\u30d6\u30eb\u30dd\u30a4\u30f3\u30c8\u3084\u30dc\u30fc\u30ca\u30b9\u5831\u916c\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#11_Reward_Birthday_Celebrations_And_Special_Occasions\" >11. \u8a95\u751f\u65e5\u306e\u795d\u3044\u3068\u7279\u5225\u306a\u6a5f\u4f1a\u306b\u5831\u916c\u3092\u4e0e\u3048\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#12_Emphasize_The_Convenience_Of_The_Program\" >12. \u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4fbf\u5229\u3055\u3092\u5f37\u8abf\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#13_Showcase_Customer_Testimonials_And_Program_Success_Stories\" >13. \u9867\u5ba2\u306e\u8a3c\u8a00\u3068\u30d7\u30ed\u30b0\u30e9\u30e0\u6210\u529f\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#14_Run_Loyalty_Program_Contests_And_Giveaways\" >14. \u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30b3\u30f3\u30c6\u30b9\u30c8\u3068\u666f\u54c1\u3092\u5b9f\u65bd\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#15_Utilize_Targeted_Email_Marketing_Campaigns\" >15. \u30bf\u30fc\u30b2\u30c3\u30c8\u5316\u3055\u308c\u305f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6d3b\u7528\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#16_Offer_Referral_Bonuses_For_Customer_Recommendations\" >16. \u9867\u5ba2\u63a8\u85a6\u306e\u305f\u3081\u306e\u7d39\u4ecb\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#17_Integrate_Loyalty_Program_Benefits_Into_Your_Overall_Marketing_Strategy\" >17. \u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u76ca\u3092\u5168\u4f53\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u7d71\u5408\u3059\u308b&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#Conclusion\" >\u307e\u3068\u3081&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#FAQs\" >\u3088\u304f\u3042\u308b\u8cea\u554f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#1_How_often_should_I_offer_welcome_bonuses\" >1. \u3069\u306e\u304f\u3089\u3044\u306e\u983b\u5ea6\u3067\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#2_What_metrics_should_I_track_to_measure_program_success\" >2. \u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u6210\u529f\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u3069\u306e\u30e1\u30c8\u30ea\u30af\u30b9\u3092\u8ffd\u8de1\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#3_How_can_I_personalize_the_program_to_encourage_sign-ups\" >3. \u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u5968\u52b1\u3059\u308b\u305f\u3081\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u3069\u306e\u3088\u3046\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3067\u304d\u307e\u3059\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#4_What_are_some_effective_ways_to_promote_the_program_and_reach_new_customers\" >4. \u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u5ba3\u4f1d\u3057\u65b0\u3057\u3044\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u306f\u4f55\u3067\u3059\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/17-techniques-to-increase-loyalty-program-sign-ups\/#5_Should_I_offer_tiered_rewards_structures_to_attract_new_loyalty_members\" >5. \u65b0\u3057\u3044\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30e1\u30f3\u30d0\u30fc\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306b\u968e\u5c64\u5831\u916c\u69cb\u9020\u3092\u63d0\u4f9b\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Understanding_Customer_Motivations\"><\/span><strong>\u9867\u5ba2\u306e\u52d5\u6a5f\u3092\u7406\u89e3\u3059\u308b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"translation-block\">\u306a\u305c\u591a\u304f\u306e\u4eba\u304c\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3059\u308b\u306e\u304b\u3001\u4e0d\u601d\u8b70\u306b\u601d\u3063\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001<a href=\"https:\/\/www.statista.com\/statistics\/1239093\/valuable-features-loyalty-programs-us\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u7c73\u56fd\u9867\u5ba2\u306e10\u4eba\u4e2d6\u4eba<\/strong><\/a><strong>\u306f\u4e3b\u306b\u304a\u5f97\u306a\u7279\u5178\u306b\u60f9\u304b\u308c\u3066\u53c2\u52a0\u3057\u3066\u3044\u307e\u3059<\/strong>\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u9867\u5ba2\u767b\u9332\u306e\u52d5\u6a5f\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u3057\u304b\u3057\u3001\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u306f\u4e07\u80fd\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u591a\u304f\u306e\u6d88\u8cbb\u8005\u306f\u5272\u5f15\u3084\u30ad\u30e3\u30c3\u30b7\u30e5\u30d0\u30c3\u30af\u306e\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u53ce\u96c6\u3092\u597d\u307f\u307e\u3059\u304c\u3001\u4ed6\u306e\u4eba\u306f\u3088\u308a\u9ad8\u3044\u30ec\u30d9\u30eb\u3067\u72ec\u5360\u7684\u306a\u7279\u5178\u3092\u63d0\u4f9b\u3059\u308b\u968e\u5c64\u30b7\u30b9\u30c6\u30e0\u3092\u597d\u307f\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u4f55\u3092\u597d\u3080\u304b\u3092\u77e5\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u30aa\u30d5\u30a1\u30ea\u30f3\u30b0\u3092\u5f7c\u3089\u306b\u5408\u308f\u305b\u3066\u8abf\u6574\u3057\u3001\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u306e\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"17_Proven_Techniques_To_Increase_Customer_Enrollment_In_Loyalty_Programs\"><\/span><strong>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3078\u306e\u9867\u5ba2\u767b\u9332\u3092\u5897\u3084\u305917\u4ee5\u4e0a\u306e\u5b9f\u8a3c\u6e08\u307f\u624b\u6cd5<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u3053\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u53d7\u52d5\u7684\u306a\u53c2\u52a0\u8005\u304b\u3089\u7a4d\u6975\u7684\u306a\u9867\u5ba2\u7372\u5f97\u30c4\u30fc\u30eb\u306b\u5909\u3048\u308b17\u4ee5\u4e0a\u306e\u5b9f\u8a3c\u6e08\u307f\u6226\u7565\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u9b45\u529b\u7684\u306a\u5831\u916c\u306e\u4f5c\u6210\u304b\u3089\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u529b\u306e\u6d3b\u7528\u307e\u3067\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u767b\u9332\u7387\u3092\u5287\u7684\u306b\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u5e45\u5e83\u3044\u6226\u7565\u3092\u898b\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Offer_A_Compelling_Welcome_Bonus\"><\/span><strong>1. \u9b45\u529b\u7684\u306a\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/www.invespcro.com\/blog\/customer-loyalty-programs\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>57.4\uff05<\/strong><\/a><strong>\u306e\u9867\u5ba2\u304c\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3059\u308b\u4e3b\u306a\u7406\u7531\u306f\u7bc0\u7d04<\/strong>\u3067\u3059\u3002\u4e88\u7b97\u3092\u6c17\u306b\u3059\u308b\u3053\u3046\u3057\u305f\u9867\u5ba2\u3092\u5f15\u304d\u3064\u3051\u308b\u306b\u306f\u3001\u30a6\u30a7\u30eb\u30ab\u30e0\u30ea\u30ef\u30fc\u30c9\u304c\u6700\u9069\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u4e88\u7b97\u91cd\u8996\u306e\u9867\u5ba2\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306b\u3001\u3053\u308c\u3089\u306e\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u4f7f\u7528\u3057\u3066\u304f\u3060\u3055\u3044\uff1a\u65b0\u30e1\u30f3\u30d0\u30fc\u306b\u30d7\u30ea\u30ed\u30fc\u30c9\u3055\u308c\u305f\u30dd\u30a4\u30f3\u30c8\u6b8b\u9ad8\u3001\u521d\u56de\u8cfc\u5165\u5272\u5f15\u3001\u307e\u305f\u306f\u65e9\u671f\u30a2\u30af\u30bb\u30b9\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u3067\u306f\u3001\u3053\u308c\u3089\u306e\u7d20\u6674\u3089\u3057\u3044\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u306e\u63d0\u6848\u3068\u3001\u4e88\u7b97\u3092\u610f\u8b58\u3057\u305f\u6d88\u8cbb\u8005\u304c\u8a55\u4fa1\u3059\u308b\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u4f5c\u6210\u3059\u308b\u4ed6\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Leverage_Multiple_Sign-Up_Channels\"><\/span><strong>2. \u8907\u6570\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30c1\u30e3\u30cd\u30eb\u3092\u6d3b\u7528\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u9867\u5ba2\u306f\u3001\u7279\u306b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3059\u308b\u969b\u3001\u3059\u3079\u3066\u304c\u7c21\u5358\u3067\u8fc5\u901f\u3067\u3042\u308b\u3053\u3068\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u8907\u6570\u306e\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3067\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u767b\u9332\u3092\u4fc3\u9032\u3057\u3001\u969c\u58c1\u3092\u8efd\u6e1b\u3057\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u30e1\u30f3\u30d0\u30fc\u3092\u5897\u3084\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8003\u616e\u3059\u3079\u304d\u4e3b\u8981\u306a\u30c1\u30e3\u30cd\u30eb\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5e97\u5185\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\uff1a<\/strong>:<\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u306fSephora Beauty Insider\u306b\u5e97\u5185\u30ab\u30a6\u30f3\u30bf\u30fc\u3067\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-in-store-sign-up-1024x576.webp\" alt=\"Sephora Beauty Insider in-store sign-up loyalty program\" class=\"wp-image-12309\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-in-store-sign-up-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-in-store-sign-up-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-in-store-sign-up-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-in-store-sign-up-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-in-store-sign-up-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora Beauty Insider in-store sign-up loyalty program<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30dd\u30c3\u30d7\u30a2\u30c3\u30d7\u3068\u767b\u9332\u30d5\u30a9\u30fc\u30e0\uff1a<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u518d\u3073Sephora\u3092\u4f8b\u306b\u53d6\u308a\u307e\u3059\u3002\u5e97\u5185\u306e\u30ec\u30b8\u30b9\u30bf\u30fc\u3067Beauty Insider\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u5f7c\u3089\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306f\u30d7\u30ed\u30b0\u30e9\u30e0\u767b\u9332\u30d5\u30a9\u30fc\u30e0\u3092\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30aa\u30d7\u30b7\u30e7\u30f3\u3068\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u7d71\u5408\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-pop-up-sign-up-forms-1024x576.webp\" alt=\"Sephora Beauty Insider pop-up sign-up forms\" class=\"wp-image-12311\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-pop-up-sign-up-forms-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-pop-up-sign-up-forms-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-pop-up-sign-up-forms-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-pop-up-sign-up-forms-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-pop-up-sign-up-forms-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora Beauty Insider pop-up sign-up forms<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u7d71\u5408\uff1a<\/strong>&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Sephora\u306e\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u3067\u306f\u3001\u30e1\u30f3\u30d0\u30fc\u304c\u96fb\u8a71\u304b\u3089\u53c2\u52a0\u3057\u3001\u5831\u916c\u3092\u7ba1\u7406\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-mobile-app-1-1024x576.webp\" alt=\"Sephora Beauty Insider sign-up via mobile app\" class=\"wp-image-12315\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-mobile-app-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-mobile-app-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-mobile-app-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-mobile-app-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-mobile-app-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora Beauty Insider sign-up via mobile app<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Highlight_Program_Benefits_Through_Clear_Communication\"><\/span><strong>3. \u660e\u78ba\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u70b9\u3092\u5f37\u8abf\u3059\u308b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001<a href=\"https:\/\/www.businesswire.com\/news\/home\/20170629005694\/en\/U.S.-Customer-Loyalty-Program-Memberships-Reach-Double-Digit-Growth-at-3.8-Billion-2017-COLLOQUY-Loyalty-Census-Reports\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>37\uff05\u306e\u9867\u5ba2<\/strong><\/a><strong>\u306f\u3001\u5206\u304b\u308a\u3084\u3059\u3044\u30d7\u30ed\u30b0\u30e9\u30e0\u307b\u3069\u53c2\u52a0\u3057\u3084\u3059\u3044<\/strong>\u3068\u611f\u3058\u3066\u3044\u307e\u3059\u3002\u65b0\u898f\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u7372\u5f97\u3057\u3001\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u81ea\u7531\u304b\u3064\u8aa0\u5b9f\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u6700\u3082\u52b9\u679c\u7684\u306a\u6226\u7565\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u660e\u78ba\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u70b9\u3092\u9069\u5207\u306b\u5ba3\u4f1d\u3059\u308b\u65b9\u6cd5\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30b7\u30f3\u30d7\u30eb\u3067\u9b45\u529b\u7684\u306a\u8a00\u8449<\/strong><\/li>\n\n\n\n<li><strong>\u4fa1\u5024\u63d0\u6848\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">The Body Shop\u306eLove You Club\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u300c\u30aa\u30f3\u30e9\u30a4\u30f3\u307e\u305f\u306f\u5e97\u5185\u3067\u8cb7\u3044\u7269\u3092\u3059\u308b\u305f\u3073\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3057\u3001\u72ec\u5360\u7684\u306a\u30aa\u30d5\u30a1\u30fc\u3068\u5831\u916c\u3092\u697d\u3057\u3080\u300d\u3053\u3068\u304c\u3067\u304d\u308b\u3068\u3044\u3046\u30e1\u30c3\u30bb\u30fc\u30b8\u304b\u3089\u30a2\u30a4\u30c7\u30a2\u3092\u5f97\u307e\u3057\u305f\u3002\u3053\u306e\u30b7\u30f3\u30d7\u30eb\u306a\u6587\u7ae0\u306f\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u6f5c\u5728\u7684\u306a\u8cfc\u5165\u8005\u306b\u4f55\u3092\u3059\u308b\u304b\u3092\u4f1d\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u5f7c\u3089\u306f\u307e\u305f\u3001\u3059\u3050\u306b\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u304c\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3064\u304b\u3092\u793a\u3059\u7d20\u6674\u3089\u3057\u3044\u65b9\u6cd5\u3067\u3042\u308b\u300c\u521d\u56de\u8cfc\u5165\u306715%\u30aa\u30d5\u300d\u5831\u916c\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/love-you-club-welcome-rewards-1024x576.webp\" alt=\"The Body Shop's Love You Club\u2019s welcome rewards\" class=\"wp-image-12317\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/love-you-club-welcome-rewards-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/love-you-club-welcome-rewards-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/love-you-club-welcome-rewards-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/love-you-club-welcome-rewards-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/love-you-club-welcome-rewards-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>The Body Shop&#8217;s Love You Club\u2019s welcome rewards.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Partner_With_Other_Businesses_For_Cross-Promotions\"><\/span><strong>4. \u4ed6\u306e\u4f01\u696d\u3068\u306e\u30af\u30ed\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u305f\u3081\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">Partnerize\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u4f01\u696d\u306e54\uff05\u304c<strong>\u4ed6\u793e\u3068\u306e\u63d0\u643a\u306b\u3088\u308a<\/strong><a href=\"https:\/\/partnerize.com\/resources\/blog\/partner-affiliate-marketing-research-the-state-and-future-of-partnerships-survey-1-4\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u7dcf\u53ce\u76ca\u306e20\uff05\u4ee5\u4e0a\u3092\u5f97\u3066\u3044\u308b<\/strong><\/a><strong>\u3068\u56de\u7b54<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002\u30af\u30ed\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3001\u591a\u304f\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u5f15\u304d\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u5225\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u5354\u50cd\u3059\u308b\u3068\u3001\u5f7c\u3089\u306e\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u53c2\u52a0\u3057\u305f\u3044\u3068\u601d\u3046\u65b0\u3057\u3044\u4eba\u3005\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u7d39\u4ecb\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u307e\u305f\u3001\u30af\u30ed\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u3092\u5411\u4e0a\u3055\u305b\u30012\u3064\u306e\u7d44\u7e54\u304c\u3069\u306e\u3088\u3046\u306b\u5354\u529b\u3059\u308b\u304b\u306b\u8208\u5473\u3092\u6301\u3064\u65b0\u3057\u3044\u6d88\u8cbb\u8005\u3092\u5f15\u304d\u4ed8\u3051\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u4f8b\u3048\u3070\u3001Starbucks Rewards\u30d7\u30ed\u30b0\u30e9\u30e0\uff08\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306b\u7cbe\u901a\u3057\u305f\u82e5\u3044\u4eba\u53e3\u7d71\u8a08\u306e\u9593\u3067\u4eba\u6c17\uff09\u306fSpotify\u3068\u7d71\u5408\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30e1\u30f3\u30d0\u30fc\u306f\u3001\u30b3\u30fc\u30d2\u30fc\u30b7\u30e7\u30c3\u30d7\u306b\u3044\u308b\u9593\u306bStarbucks\u30a2\u30d7\u30ea\u3092\u901a\u3058\u3066\u805e\u304f\u30df\u30c3\u30af\u30b9\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3055\u3089\u306b\u3001Spotify\u306f\u30a2\u30d7\u30ea\u5185\u3067\u30e6\u30fc\u30b6\u30fc\u306b\u3053\u308c\u3089\u306eStarbucks\u30df\u30c3\u30af\u30b9\u306b\u3064\u3044\u3066\u77e5\u3089\u305b\u3001\u3055\u3089\u306b\u591a\u304f\u306e\u4eba\u306b\u30ea\u30fc\u30c1\u3057\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-partners-with-spotify-1024x576.webp\" alt=\"Starbucks Rewards partners with Spotify.\" class=\"wp-image-12320\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-partners-with-spotify-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-partners-with-spotify-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-partners-with-spotify-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-partners-with-spotify-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-partners-with-spotify-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Starbucks Rewards partners with Spotify.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u3053\u308c\u306f\u7686\u306b\u3068\u3063\u3066\u30a6\u30a3\u30f3\u30a6\u30a3\u30f3\u3067\u3059\u3002\u9867\u5ba2\u306f\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30fc\u30d2\u30fc\u4f53\u9a13\u3092\u5f97\u307e\u3059\u3002Starbucks\u306f\u3088\u308a\u591a\u304f\u306e\u30d6\u30e9\u30f3\u30c9\u5ba3\u4f1d\u3092\u5f97\u3066\u3001Spotify\u306f\u3088\u308a\u591a\u304f\u306e\u6709\u6599\u30e6\u30fc\u30b6\u30fc\u3092\u5f97\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Utilize_Social_Media_Marketing_And_Influencer_Outreach\"><\/span><strong>5. \u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30a2\u30a6\u30c8\u30ea\u30fc\u30c1\u3092\u6d3b\u7528\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\"><strong><a href=\"https:\/\/contentmarketinginstitute.com\/wp-content\/uploads\/2020\/09\/b2b-2021-research-final.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u30de\u30fc\u30b1\u30bf\u30fc\u306e89\uff05<\/a>\u304cSNS\u3092\u6d3b\u7528<\/strong>\u3057\u3066\u304a\u308a\u3001\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u6210\u9577\u3055\u305b\u3001\u3088\u308a\u591a\u304f\u306e\u4eba\u306b\u30ea\u30fc\u30c1\u3059\u308b\u305f\u3081\u306e\u6700\u9069\u306a\u5834\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u5354\u50cd\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u5f7c\u3089\u306f\u8208\u5473\u306e\u3042\u308b\u4eba\u3005\u306b\u7c21\u5358\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u652f\u63f4\u3059\u308b\u672c\u7269\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u66f8\u304f\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Nike\u306e\u30de\u30e9\u30bd\u30f3\u30e9\u30f3\u30ca\u30fcShalane Flanagan\u3068\u306eNike Coach\u3068\u3057\u3066\u306e\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u826f\u3044\u4f8b\u3067\u3059\u3002Flanagan\u306fInstagram\u306e\u72ec\u81ea\u306e\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u63d0\u6848\u3068\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u3067\u30e9\u30f3\u30ca\u30fc\u3092\u52d5\u6a5f\u3065\u3051\u307e\u3059\u3002Nike Running Club\u306f\u3001\u3088\u308a\u591a\u304f\u3092\u6c42\u3081\u308b\u4eba\u3005\u306b\u72ec\u7279\u306e\u7d20\u6750\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/shalane-flanagan-instagram-1024x576.webp\" alt=\"The marathoner Shalane Flanagan\u2019s Instagram\" class=\"wp-image-12321\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/shalane-flanagan-instagram-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/shalane-flanagan-instagram-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/shalane-flanagan-instagram-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/shalane-flanagan-instagram-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/shalane-flanagan-instagram-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>The marathoner Shalane Flanagan\u2019s Instagram<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>Flanagan\u306e\u5c02\u9580\u77e5\u8b58\u3092\u8a55\u4fa1\u3057\u3001\u6700\u9ad8\u304b\u3089\u5b66\u3076\u3053\u3068\u3067\u6539\u5584\u3057\u305f\u3044\u30e9\u30f3\u30ca\u30fc\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u306e\u306f\u8ce2\u660e\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Seamless_Sign-Up_Process_And_Frictionless\"><\/span><strong>6. \u30b7\u30fc\u30e0\u30ec\u30b9\u3067\u30d5\u30ea\u30af\u30b7\u30e7\u30f3\u30ec\u30b9\u306a\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30d7\u30ed\u30bb\u30b9&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u5168\u6d88\u8cbb\u8005\u306e\u534a\u6570\u4ee5\u4e0a\u3001<strong>(<a href=\"https:\/\/www.businesswire.com\/news\/home\/20170629005694\/en\/U.S.-Customer-Loyalty-Program-Memberships-Reach-Double-Digit-Growth-at-3.8-Billion-2017-COLLOQUY-Loyalty-Census-Reports\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">53\uff05<\/a>)\u304c\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4f7f\u3044\u3084\u3059\u3055<\/strong>\u3092\u91cd\u8996\u3057\u3066\u3044\u307e\u3059\u3002\u3060\u304b\u3089\u3053\u305d\u3001<strong>\u30b7\u30f3\u30d7\u30eb\u3067\u5206\u304b\u308a\u3084\u3059\u3044\u30d7\u30ed\u30b0\u30e9\u30e0<\/strong>\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u767b\u9332\u30d7\u30ed\u30bb\u30b9\u3092\u77ed\u304f\u7c21\u5358\u306b\u4fdd\u3064\u305f\u3081\u306b\u3001\u767b\u9332\u30b9\u30c6\u30c3\u30d7\u3092\u6700\u5c0f\u9650\u306b\u6291\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u9867\u5ba2\u5831\u916c\u3092\u8b58\u5225\u3057\u8ffd\u8de1\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u57fa\u672c\u60c5\u5831\uff08\u4f8b\uff1a\u540d\u524d\u3001\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\uff09\u306e\u307f\u3092\u5c0b\u306d\u307e\u3059\u3002\u307e\u305f\u3001\u60c5\u5831\u304c\u591a\u3059\u304e\u308b\u30d5\u30a9\u30fc\u30e0\u306f\u30b9\u30ad\u30c3\u30d7\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u4e00\u4f8b\u306f\u3001\u9867\u5ba2\u304c\u96fb\u8a71\u756a\u53f7\u306a\u3069\u306e\u57fa\u672c\u60c5\u5831\u306e\u307f\u3067\u767b\u9332\u3067\u304d\u308bDunkin' Rewards\u3067\u3059\u3002Apple\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u767b\u9332\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/yVbqThMPuSNLp_4ddgz1Qe6CBrecOukYPkdvvrjpTuwPTRQvzXwrv6dpLFD34AGGFVEPBEyHZM9l_GtlrX96CqgboMuEEVqMt7-s0IjlUt5OL16obxP6MckCw6pmy25OLd95QKq3f6-7BrpMYuzwdVE\" alt=\"\"\/><\/figure>\n\n\n\n<p><em>Dunkin' Rewards\u767b\u9332\u30d7\u30ed\u30bb\u30b9\u3002<\/em><\/p>\n\n\n\n<p>\u305d\u306e\u7d50\u679c\u3001\u9867\u5ba2\u306f\u30dd\u30a4\u30f3\u30c8\u306e\u7372\u5f97\u3092\u958b\u59cb\u3057\u3001\u72ec\u5360\u7684\u306a\u30e2\u30d0\u30a4\u30eb\u304a\u5f97\u60c5\u5831\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Offer_Tiered_Rewards_Structures\"><\/span><strong>7. \u968e\u5c64\u5831\u916c\u69cb\u9020\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u696d\u754c\u6307\u6a19\u3067\u3042\u308bLoyalty Reports\u306b\u3088\u308b\u3068\u3001<strong>\u30e9\u30f3\u30af\u5236\u30d7\u30ed\u30b0\u30e9\u30e0\u306f<\/strong><a href=\"https:\/\/antavo.com\/reports\/global-customer-loyalty-report-2022\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>ROI\u304c1.8\u500d\uff0880\uff05\u5411\u4e0a\uff09<\/strong><\/a><strong>\u3068\u3001\u30e9\u30f3\u30af\u3092\u8a2d\u3051\u306a\u3044\u30d7\u30ed\u30b0\u30e9\u30e0\u3088\u308a\u3082\u9ad8\u3044\u6210\u679c<\/strong>\u3092\u4e0a\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u968e\u5c64\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u4eba\u3005\u304c\u9032\u6b69\u3057\u76ee\u6a19\u306b\u5230\u9054\u3057\u3066\u3044\u308b\u3068\u611f\u3058\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u306f\u30d9\u30fc\u30b9\u30ec\u30d9\u30eb\u304b\u3089\u59cb\u3081\u3066\u3001\u8a95\u751f\u65e5\u306e\u7bc0\u7d04\u3084\u8cfc\u5165\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u306e\u7279\u5178\u3092\u3059\u3050\u306b\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p class=\"translation-block\">\u4f8b\u3048\u3070\u3001Sephora Beauty Insider\u306e\u968e\u5c64\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u53c2\u5165\u969c\u58c1\u306e\u4f4e\u3055\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u7c21\u5358\u306b\u3057\u3001\u6700\u521d\u306b\u4eba\u3005\u306b\u305d\u3046\u3059\u308b\u3088\u3046\u62bc\u3057\u9032\u3081\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-tiered-program-1024x576.webp\" alt=\"Sephora Beauty Insider\u2019s tiered program\" class=\"wp-image-12323\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-tiered-program-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-tiered-program-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-tiered-program-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-tiered-program-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-insider-tiered-program-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora Beauty Insider\u2019s tiered program<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u968e\u5c64\u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u306f\u3001\u3059\u3079\u3066\u306e\u9867\u5ba2\u306e\u8981\u671b\u3068\u95a2\u4e0e\u30ec\u30d9\u30eb\u3092\u6e80\u305f\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30e1\u30f3\u30d0\u30fc\u304c\u306f\u3057\u3054\u3092\u4e0a\u308b\u3053\u3068\u3092\u5968\u52b1\u3057\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4fa1\u5024\u3068\u9577\u671f\u7684\u306a\u9867\u5ba2\u4fe1\u983c\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Implement_Gamification_Elements_To_Drive_Engagement\"><\/span><strong>8. \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032\u3059\u308b\u30b2\u30fc\u30df\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u8981\u7d20\u3092\u5b9f\u88c5\u3059\u308b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u30b2\u30fc\u30df\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4eba\u6c17\u624b\u6cd5\u3068\u306a\u3063\u3066\u304a\u308a\u3001<a href=\"https:\/\/www.demandgenreport.com\/resources\/the-state-of-interactive-content-marketing-statistics-and-trends\/4986\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u30de\u30fc\u30b1\u30bf\u30fc\u306e93\uff05<\/a>\u304c\u9ad8\u304f\u8a55\u4fa1\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u308c\u306f\u3001\u79c1\u305f\u3061\u306e\u6839\u6e90\u7684\u306a\u697d\u3057\u3055\u3084\u7af6\u4e89\u5fc3\u3092\u523a\u6fc0\u3057\u3001\u95a2\u5fc3\u3092\u6301\u3061\u7d9a\u3051\u3055\u305b\u308b\u52b9\u679c\u304c\u3042\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u3044\u304f\u3064\u304b\u306e\u30a2\u30a4\u30c7\u30a2\uff1a\u8cfc\u5165\u3084\u30ec\u30d3\u30e5\u30fc\u3067\u30e1\u30f3\u30d0\u30fc\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u4e0e\u3048\u307e\u3059\u3002\u30d7\u30ed\u30b0\u30ec\u30b9\u30d0\u30fc\u3092\u4f7f\u7528\u3057\u3066\u3001\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u306e\u53d7\u3051\u53d6\u308a\u306b\u3069\u308c\u3060\u3051\u8fd1\u3044\u304b\u3092\u5f37\u8abf\u3057\u3001\u30d1\u30d6\u30ea\u30c3\u30af\u307e\u305f\u306f\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u30ea\u30fc\u30c0\u30fc\u30dc\u30fc\u30c9\u3067\u30c8\u30c3\u30d7\u30d1\u30d5\u30a9\u30fc\u30de\u30fc\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u3067\u30b9\u30ea\u30ea\u30f3\u30b0\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">Sephora\u306eBeauty Board\u3092\u4f8b\u306b\u53d6\u3063\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306f\u30bd\u30fc\u30b7\u30e3\u30eb\u30cd\u30c3\u30c8\u30ef\u30fc\u30ad\u30f3\u30b0\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4ee5\u4e0a\u306e\u3082\u306e\u3067\u3059\uff1b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u9032\u3059\u308b\u30b2\u30fc\u30df\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u8981\u7d20\u3092\u7d71\u5408\u3057\u3066\u3044\u307e\u3059\u3002\u5f7c\u3089\u306b\u306f\u3001\u30c8\u30c3\u30d7\u30a2\u30c3\u30d7\u30ed\u30fc\u30c0\u30fc\u3001\u30ec\u30d3\u30e5\u30a2\u30fc\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30af\u30ea\u30a8\u30fc\u30bf\u30fc\u3092\u542b\u3080\u30ea\u30fc\u30c0\u30fc\u30dc\u30fc\u30c9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-board-1-1024x576.webp\" alt=\"\" class=\"wp-image-12324\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-board-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-board-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-board-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-board-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/sephora-beauty-board-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sephora&#8217;s Beauty Board<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u3053\u306e\u7af6\u4e89\u306f\u95a2\u4e0e\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3092\u4fc3\u9032\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3068\u58f2\u4e0a\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Personalize_The_Customer_Experience\"><\/span><strong>9. \u9867\u5ba2\u4f53\u9a13\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u9867\u5ba2\u306f<strong>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ea\u30ef\u30fc\u30c9<\/strong>\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002Epsilon\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001<a href=\"https:\/\/www.slideshare.net\/slideshow\/the-power-of-me-the-impact-of-personalization-on-marketing-performance\/85722934\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">80\uff05<\/a>\u304c\u305d\u308c\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u3068\u53d6\u5f15\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3053\u305d\u304c\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3078\u306e\u53c2\u52a0\u3092\u4fc3\u3059\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u529b\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u4f8b\u3048\u3070\u3001\u7121\u6599\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306f\u3001adiClub Rewards\u3092\u672c\u5f53\u306b\u969b\u7acb\u305f\u305b\u308b\u4e00\u3064\u306e\u7279\u5178\u3067\u3059\u3002\u8cfc\u5165\u524d\u306b\u304a\u6c17\u306b\u5165\u308a\u306eAdidas\u30ae\u30a2\u306b\u540d\u524d\u3001\u756a\u53f7\u3001\u30d5\u30e9\u30b0\u3001\u305d\u306e\u4ed6\u306e\u3082\u306e\u3092\u8ffd\u52a0\u3059\u308b\u306e\u306b\u8ffd\u52a0\u8cbb\u7528\u306f\u304b\u304b\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>Adidas\u30d5\u30a1\u30f3\u306f\u3053\u306e\u30e6\u30cb\u30fc\u30af\u306a\u30aa\u30d5\u30a1\u30fc\u3092\u6c17\u306b\u5165\u308a\u3001\u3053\u306e\u7279\u5225\u306a\u4f53\u9a13\u306e\u305f\u3081\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3057\u305f\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/adiclub-rewards-offers-free-personalization-1024x576.webp\" alt=\"adiClub Rewards offers free personalization\" class=\"wp-image-12325\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/adiclub-rewards-offers-free-personalization-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/adiclub-rewards-offers-free-personalization-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/adiclub-rewards-offers-free-personalization-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/adiclub-rewards-offers-free-personalization-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/adiclub-rewards-offers-free-personalization-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>adiClub Rewards offers free personalization<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_Offer_Double_Points_Or_Bonus_Rewards_For_A_Limited_Time\"><\/span><strong>10. \u671f\u9593\u9650\u5b9a\u3067\u30c0\u30d6\u30eb\u30dd\u30a4\u30f3\u30c8\u3084\u30dc\u30fc\u30ca\u30b9\u5831\u916c\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\"><strong>\u671f\u9593\u9650\u5b9a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/strong>\u306f\u3001<a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8283615\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>FOMO\uff08\u53d6\u308a\u6b8b\u3055\u308c\u308b\u4e0d\u5b89\uff09<\/strong><\/a>\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002\u30c0\u30d6\u30eb\u30dd\u30a4\u30f3\u30c8\u3084\u8ffd\u52a0\u30dc\u30fc\u30ca\u30b9\u304c\u3082\u3089\u3048\u308b\u671f\u9593\u306e\u77ed\u3055\u3092\u5f37\u8abf\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306b\u884c\u52d5\u3092\u4fc3\u3057\u307e\u3059\u3002\u9867\u5ba2\u306f\u3053\u3046\u3057\u305f\u7279\u5178\u3092\u6c42\u3081\u3001\u671f\u9650\u304c\u5207\u308c\u308b\u524d\u306b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3078\u53c2\u52a0\u3057\u3001\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3068\u3057\u3066\u306f\u3001\u30e1\u30ad\u30b7\u30ab\u30f3\u30ad\u30c3\u30c1\u30f3\u306eGuzman Y Gomez\u304c\u3042\u308a\u307e\u3059\u3002\u5f7c\u3089\u306f\u30012024\u5e742\u6708\u306e\u6bce\u9031\u6708\u66dc\u65e5\u306b\u30b2\u30b9\u30c8\u304cGOMEX\u30dd\u30a4\u30f3\u30c8\u30922\u500d\u306b\u3067\u304d\u308b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u65bd\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/gomex-rewards-limited-time-promotions-1024x576.webp\" alt=\"GOMEX Rewards\u2019s limited-time promotions\" class=\"wp-image-12327\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/gomex-rewards-limited-time-promotions-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/gomex-rewards-limited-time-promotions-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/gomex-rewards-limited-time-promotions-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/gomex-rewards-limited-time-promotions-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/gomex-rewards-limited-time-promotions-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>GOMEX Rewards\u2019s limited-time promotions<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u3053\u308c\u306f\u3001FOMO\u304c\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u9032\u3057\u3001\u5f85\u3064\u3053\u3068\u3067\u30c0\u30d6\u30eb\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3059\u308b\u65b9\u6cd5\u306e\u7d20\u6674\u3089\u3057\u3044\u4f8b\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_Reward_Birthday_Celebrations_And_Special_Occasions\"><\/span><strong>11. \u8a95\u751f\u65e5\u306e\u795d\u3044\u3068\u7279\u5225\u306a\u6a5f\u4f1a\u306b\u5831\u916c\u3092\u4e0e\u3048\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u4f01\u696d\u3068\u611f\u60c5\u7684\u306b\u3064\u306a\u304c\u308a\u3092\u611f\u3058\u3066\u3044\u308b\u9867\u5ba2\u306e\u751f\u6daf\u4fa1\u5024\u306f<a href=\"https:\/\/martechseries.com\/sales-marketing\/customer-experience-management\/motistas-study-results-conclude-emotional-connection-key-brand-success\/#:~:text=Thereportconcludesthatcustomers,customersthataremerelysatisfied.\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">306\uff05<\/a>\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u3092\u8d85\u3048\u305f<strong>\u3064\u306a\u304c\u308a\u3092\u7bc9\u304f<\/strong>\u3053\u3068\u304c\u975e\u5e38\u306b\u91cd\u8981\u306a\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u5f7c\u3089\u306e\u8a95\u751f\u65e5\u3067\u306e\u7bc0\u7d04\u3084\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u8a18\u5ff5\u65e5\u3067\u306e\u30ae\u30d5\u30c8\u3092\u3001\u3042\u306a\u305f\u304c\u4eba\u3068\u3057\u3066\u5f7c\u3089\u3092\u6c17\u306b\u304b\u3051\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u5c0f\u3055\u306a\u65b9\u6cd5\u3068\u3057\u3066\u63d0\u4f9b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u4e00\u4f8b\u306f\u3001Buffalo Wild Wings\u306eBlazin' Rewards\u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u3059\u3002\u5f7c\u3089\u306f\u3001\u7121\u6599\u306e6\u30d4\u30fc\u30b9\u30a6\u30a3\u30f3\u30b0\u30c8\u30fc\u30af\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30e1\u30f3\u30d0\u30fc\u306e\u8a95\u751f\u65e5\u3092\u795d\u3044\u307e\u3059\u3002\u8a95\u751f\u65e5\u30a6\u30a3\u30f3\u30b0\u3092\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3059\u308b\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3068\u3057\u3066\u63d0\u4f9b\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u30a6\u30a3\u30f3\u30b0\u30d5\u30a1\u30f3\u304c\u660e\u3089\u304b\u306b\u5f7c\u3089\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3067\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/blazin-rewards-birthday-gift-1024x576.webp\" alt=\"Blazin' Rewards\u2019s birthday gift\" class=\"wp-image-12329\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/blazin-rewards-birthday-gift-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/blazin-rewards-birthday-gift-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/blazin-rewards-birthday-gift-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/blazin-rewards-birthday-gift-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/blazin-rewards-birthday-gift-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Blazin&#8217; Rewards\u2019s birthday gift<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u9867\u5ba2\u306f\u8a95\u751f\u65e5\u306b\u4f55\u304b\u7121\u6599\u306e\u3082\u306e\u3092\u5f97\u3066\u3001Buffalo Wild Wings\u306f\u65b0\u3057\u3044\u5fe0\u5b9f\u306a\u9867\u5ba2\u3092\u5f97\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_Emphasize_The_Convenience_Of_The_Program\"><\/span><strong>12. \u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4fbf\u5229\u3055\u3092\u5f37\u8abf\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5927\u304d\u304f\u3066\u6398\u308a\u51fa\u3059\u5fc5\u8981\u304c\u3042\u3063\u305f\u666f\u54c1\u3068\u30ea\u30ef\u30fc\u30c9\u30ab\u30fc\u30c9\u3092\u5fd8\u308c\u3066\u304f\u3060\u3055\u3044\u3002\u4eca\u65e5\u306e\u9867\u5ba2\u306f\u7269\u4e8b\u304c\u7c21\u5358\u3067\u3042\u308b\u3053\u3068\u3092\u6c42\u3081\u3066\u304a\u308a\u3001\u3042\u306a\u305f\u306e\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u307e\u3055\u306b\u305d\u308c\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u306f\u7c21\u5358\u3067\u3059\u2014\u30a2\u30d7\u30ea\u3067\u306e\u6570\u56de\u306e\u30af\u30ea\u30c3\u30af\u304b\u3001\u9867\u5ba2\u304c\u521d\u56de\u8cfc\u5165\u3092\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u3059\u308b\u969b\u306e\u7c21\u5358\u306a\u8a00\u8449\u3060\u3051\u3067\u3059\u3002\u307e\u305f\u3001\u3082\u3046\u30ab\u30fc\u30c9\u3092\u5931\u3046\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u9867\u5ba2\u306f\u96fb\u8a71\u756a\u53f7\u3084\u30a2\u30d7\u30ea\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30dd\u30a4\u30f3\u30c8\u3092\u8ffd\u8de1\u3057\u305f\u3044\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>Starbucks Rewards\u3092\u4f8b\u306b\u53d6\u3063\u3066\u304f\u3060\u3055\u3044\uff1b\u30a2\u30d7\u30ea\u3084\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u5f8c\u3067\u3082\u767b\u9332\u306f\u8fc5\u901f\u3067\u7c21\u5358\u3067\u3059\u3002\u30ab\u30fc\u30c9\u306f\u5fc5\u8981\u3042\u308a\u307e\u305b\u3093\u2014\u30e1\u30f3\u30d0\u30fc\u306e\u8cfc\u5165\u306f\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u3067\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3057\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-app-1024x576.webp\" alt=\"Track points through the Starbucks app\" class=\"wp-image-12330\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-app-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-app-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-app-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-app-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/starbucks-rewards-app-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Track points through the Starbucks app<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u3053\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u7c21\u5358\u306a\u767b\u9332\u3068\u30dd\u30a4\u30f3\u30c8\u8ffd\u8de1\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3057\u3066\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3092\u7c21\u5358\u306a\u9078\u629e\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"13_Showcase_Customer_Testimonials_And_Program_Success_Stories\"><\/span><strong>13. \u9867\u5ba2\u306e\u8a3c\u8a00\u3068\u30d7\u30ed\u30b0\u30e9\u30e0\u6210\u529f\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u5b9f\u969b\u3001\u9867\u5ba2\u306f\u4ed6\u306e\u9867\u5ba2\u3092\u4fe1\u983c\u3057\u307e\u3059\u3002<a href=\"https:\/\/www.thismoment.com\/content-marketing-blog\/b2b-customer-reviews\/#.VFfx8oc3evV\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u30aa\u30f3\u30e9\u30a4\u30f3\u8cfc\u5165\u8005\u306e97\uff05<\/a>\u306b\u3068\u3063\u3066\u3001\u4ed6\u4eba\u306e\u5b9f\u4f53\u9a13\u3053\u305d\u304c\u6700\u3082\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u3067\u3059\u3002\u3060\u304b\u3089\u3053\u305d\u3001<strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30d7\u30eb\u30fc\u30d5<\/strong>\uff08\u9867\u5ba2\u306e\u58f0\uff09\u3084<strong>\u30d7\u30ed\u30b0\u30e9\u30e0\u6210\u529f\u4e8b\u4f8b<\/strong>\u306f\u3001<strong>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u767b\u9332\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u8cc7\u7523<\/strong>\u306a\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u8a3c\u8a00\u306f\u3001\u4eba\u3005\u304c\u30e1\u30f3\u30d0\u30fc\u306b\u306a\u308b\u3053\u3068\u3092\u59a8\u3052\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u4e00\u822c\u7684\u306a\u5fc3\u914d\u306b\u7b54\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u5831\u916c\u306e\u5f15\u304d\u63db\u3048\u304c\u3044\u304b\u306b\u7c21\u5358\u304b\u306b\u3064\u3044\u3066\u7d76\u8cdb\u3059\u308b\u9867\u5ba2\u306f\u3001\u4eba\u3005\u304c\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3059\u308b\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5b9f\u969b\u306e\u4eba\u3005\u304b\u3089\u306e\u826f\u3044\u4f53\u9a13\u3092\u805e\u304f\u3053\u3068\u3067\u3001\u5f7c\u3089\u304c\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u4fe1\u983c\u3057\u4fe1\u3058\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Patagonia\u306eWorn to Wear Stories\u30da\u30fc\u30b8\u3092\u4f8b\u306b\u53d6\u3063\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306f\u9867\u5ba2\u306e\u8a3c\u8a00\u306e\u30de\u30b9\u30bf\u30fc\u30ec\u30c3\u30b9\u30f3\u3067\u3059\u3002Patagonia\u306e\u7cbe\u795e\u3001\u76ee\u7684\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u4fc3\u9032\u3057\u306a\u304c\u3089\u3001\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u9867\u5ba2\u306e\u611b\u60c5\u3068\u305d\u306e\u8863\u670d\u306e\u8010\u4e45\u6027\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/patagonia-worn-to-wear-stories-page-1024x576.webp\" alt=\"Patagonia's Worn to Wear Stories page\" class=\"wp-image-12331\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/patagonia-worn-to-wear-stories-page-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/patagonia-worn-to-wear-stories-page-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/patagonia-worn-to-wear-stories-page-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/patagonia-worn-to-wear-stories-page-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/patagonia-worn-to-wear-stories-page-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Patagonia&#8217;s Worn to Wear Stories page<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"14_Run_Loyalty_Program_Contests_And_Giveaways\"><\/span><strong>14. \u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30b3\u30f3\u30c6\u30b9\u30c8\u3068\u666f\u54c1\u3092\u5b9f\u65bd\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u4eba\u3005\u306f\u81ea\u7136\u306b\u4fa1\u5024\u306e\u3042\u308b\u3082\u306e\u3092\u7372\u5f97\u3059\u308b\u6a5f\u4f1a\u306b\u52d5\u6a5f\u3065\u3051\u3089\u308c\u307e\u3059\u3002\u30b3\u30f3\u30c6\u30b9\u30c8\u3068\u666f\u54c1\u306f\u3053\u306e\u5185\u5728\u7684\u306a\u6b32\u6c42\u3092\u6d3b\u7528\u3057\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5468\u308a\u3067\u8a71\u984c\u3092\u4f5c\u308a\u3001\u53c2\u52a0\u3092\u71b1\u671b\u3059\u308b\u65b0\u3057\u3044\u9867\u5ba2\u3092\u5f15\u304d\u4ed8\u3051\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3044\u304f\u3064\u304b\u306e\u9b45\u529b\u7684\u306a\u30a2\u30a4\u30c7\u30a2\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30b3\u30f3\u30c6\u30b9\u30c8\uff1a<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u30d5\u30a9\u30ed\u30fc\u3057\u3001\u7279\u5b9a\u306e\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3067\u30dd\u30b9\u30c8\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u30b3\u30f3\u30c6\u30b9\u30c8\u306b\u53c2\u52a0\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u8a8d\u8b58\u3092\u9ad8\u3081\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306e\u76f8\u4e92\u4f5c\u7528\u3092\u62bc\u3057\u9032\u3081\u308b\u3053\u3068\u3067\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3059\u308b\u3088\u3046\u4eba\u3005\u3092\u4fc3\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u61f8\u8cde\uff1a<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u666f\u54c1\u30aa\u30d5\u30a1\u30fc\u3001\u30e6\u30cb\u30fc\u30af\u306a\u30a2\u30a4\u30c6\u30e0\u3001\u65c5\u884c\u3001\u307e\u305f\u306f\u30ae\u30d5\u30c8\u30ab\u30fc\u30c9\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\u4eba\u3005\u3092\u8208\u596e\u3055\u305b\u3001\u904b\u3092\u8a66\u3057\u305f\u3044\u65b0\u3057\u3044\u30e6\u30fc\u30b6\u30fc\u3092\u9023\u308c\u3066\u304f\u308b\u30b7\u30f3\u30d7\u30eb\u3067\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u306f\u3001\u61f8\u8cde\u3092\u958b\u50ac\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3068\u3057\u3066\u3001Uitkyk Centre\u306e\u5c0f\u58f2\u696d\u8005\u304cUitkyk Vleis en Supermark\u3068\u5354\u529b\u3057\u3066\u30012024\u5e74\u6bcd\u306e\u65e5\u306e\u666f\u54c1\u3092\u63d0\u4f9b\u3057\u307e\u3057\u305f\u3002\u5e78\u904b\u306a\u9867\u5ba2\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30ab\u30fc\u30c9\u3067\u8cfc\u5165\u3057\u305f\u30ef\u30a4\u30f3\u306e\u30dc\u30c8\u30eb\u3054\u3068\u306bR500\u30ae\u30d5\u30c8\u8a3c\u660e\u66f8\u3092\u53d7\u3051\u53d6\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/uitkyk-centre-retailers-giveaway-campaign-1-1024x576.webp\" alt=\"Uitkyk Centre's retailer's giveaway campaign on Mother's Day 2024.\" class=\"wp-image-12333\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/uitkyk-centre-retailers-giveaway-campaign-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/uitkyk-centre-retailers-giveaway-campaign-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/uitkyk-centre-retailers-giveaway-campaign-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/uitkyk-centre-retailers-giveaway-campaign-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/uitkyk-centre-retailers-giveaway-campaign-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Uitkyk Centre&#8217;s retailer&#8217;s giveaway campaign on Mother&#8217;s Day 2024<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"15_Utilize_Targeted_Email_Marketing_Campaigns\"><\/span><strong>15. \u30bf\u30fc\u30b2\u30c3\u30c8\u5316\u3055\u308c\u305f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6d3b\u7528\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u30e1\u30fc\u30eb\u30ea\u30b9\u30c8\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3059\u308b\u306b\u306f\u3001\u8cfc\u5165\u5c65\u6b74\u3084\u8da3\u5473\u306a\u3069\u306e\u7279\u5b9a\u306e\u57fa\u6e96\u306b\u57fa\u3065\u3044\u3066\u9867\u5ba2\u3092\u5c0f\u3055\u306a\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u307e\u3059\u3002<strong>\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30e1\u30fc\u30eb\u6226\u7565\u306f<\/strong>\u3001<a href=\"https:\/\/mailchimp.com\/resources\/effects-of-list-segmentation-on-email-marketing-stats\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u4e00\u6589\u9001\u4fe1\u30e1\u30fc\u30eb\u3088\u308a14.32\uff05\u958b\u5c01\u7387\u304c\u9ad8\u304f<\/strong><\/a>\u3001\u9867\u5ba2\u306e\u500b\u4eba\u7684\u306a\u95a2\u5fc3\u306b\u8a34\u3048\u304b\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u9867\u5ba2\u306e\u8cfc\u5165\u5c65\u6b74\u306b\u57fa\u3065\u3044\u3066\u30e1\u30fc\u30eb\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u521d\u56de\u5229\u7528\u8005\u306b\u306f\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u767b\u9332\u306e\u4fbf\u5229\u3055\u3068\u9b45\u529b\u7684\u306a\u30a6\u30a7\u30eb\u30ab\u30e0\u5229\u76ca\u3092\u5f37\u8abf\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u9867\u5ba2\u304c\u4fa1\u5024\u3092\u611f\u3058\u308b\u3068\u304d\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3057\u305f\u308a\u3001\u305d\u306e\u5229\u76ca\u3092\u4f7f\u7528\u3057\u305f\u308a\u3059\u308b\u306a\u3069\u306e\u884c\u52d5\u3092\u53d6\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001M.A.C. Cosmetics\u306f\u3001\u8cfc\u5165\u4f53\u9a13\u306b\u57fa\u3065\u3044\u3066\u30e1\u30fc\u30eb\u30ea\u30b9\u30c8\u3092\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5f7c\u3089\u306e\u30e1\u30fc\u30eb\u306f\u3001M\u2219A\u2219C Lover\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3059\u308b\u305f\u3081\u306e\u300cM\u2219A\u2219C\u304b\u3089\u306e\u8a95\u751f\u65e5\u30ae\u30d5\u30c8\u300d\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u5ba3\u4f1d\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u8abf\u6574\u3055\u308c\u305f\u6226\u7565\u306f\u3001\u5fe0\u5b9f\u306a\u6d88\u8cbb\u8005\u306b\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3057\u3001\u7279\u5225\u306a\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u306b\u30a2\u30af\u30bb\u30b9\u3059\u308b\u3053\u3068\u3092\u5968\u52b1\u3057\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/mac-cosmeticss-email-1-1024x576.webp\" alt=\"M.A.C. Cosmetics\u2019s personalized email\" class=\"wp-image-12334\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/mac-cosmeticss-email-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/mac-cosmeticss-email-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/mac-cosmeticss-email-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/mac-cosmeticss-email-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/mac-cosmeticss-email-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>M.A.C. Cosmetics\u2019s personalized email<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"16_Offer_Referral_Bonuses_For_Customer_Recommendations\"><\/span><strong>16. \u9867\u5ba2\u63a8\u85a6\u306e\u305f\u3081\u306e\u7d39\u4ecb\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">Nielsen\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001<a href=\"https:\/\/www.nielsen.com\/insights\/2012\/consumer-trust-in-online-social-and-mobile-advertising-grows\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>92\uff05\u306e\u4eba\u304c\u5e83\u544a\u3088\u308a\u3082\u53cb\u4eba\u3084\u5bb6\u65cf\u304b\u3089\u306e\u63a8\u85a6\u3092\u4fe1\u983c<\/strong><\/a>\u3057\u3066\u3044\u307e\u3059\u3002\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u3053\u306e\u81ea\u7136\u306a\u50be\u5411\u3092\u6d3b\u7528\u3057\u3066\u3001\u6e80\u8db3\u3057\u305f\u9867\u5ba2\u3092\u30d6\u30e9\u30f3\u30c9\u306e\u652f\u6301\u8005\u3078\u3068\u5909\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u6210\u529f\u3059\u308b\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u57fa\u76e4\u306f\u3001\u305d\u306e\u5831\u916c\u306b\u3042\u308a\u307e\u3059\u3002\u7d39\u4ecb\u8005\uff08\u73fe\u5728\u306e\u9867\u5ba2\uff09\u3068\u88ab\u7d39\u4ecb\u8005\uff08\u65b0\u3057\u3044\u9867\u5ba2\uff09\u306e\u4e21\u65b9\u304c\u826f\u3044\u5229\u76ca\u3092\u5f97\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>Jack Threads\u306f\u4e00\u4f8b\u3067\u3059\u3002\u9867\u5ba2\u306f\u7372\u5f97\u3057\u305f\u512a\u79c0\u306a\u53cb\u4eba\u3054\u3068\u306b10\u30c9\u30eb\u306e\u53d6\u5f15\u3092\u5f97\u3066\u3001\u53cb\u4eba\u306f10\u30c9\u30eb\u306e\u30dc\u30fc\u30ca\u30b9\u3092\u5f97\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/jack-threads-referral-program-1024x576.webp\" alt=\"Jack Threads\u2019s referral program\" class=\"wp-image-12335\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/jack-threads-referral-program-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/jack-threads-referral-program-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/jack-threads-referral-program-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/jack-threads-referral-program-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/jack-threads-referral-program-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Jack Threads\u2019s referral program<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\">\u6700\u3082\u6210\u529f\u3057\u305f\u7d39\u4ecb\u3092\u6301\u3064\u30e1\u30f3\u30d0\u30fc\u3092\u5f37\u8abf\u3059\u308b\u30ea\u30fc\u30c0\u30fc\u30dc\u30fc\u30c9\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u30b2\u30fc\u30df\u30d5\u30a1\u30a4\u3057\u3001\u53cb\u597d\u7684\u306a\u7af6\u4e89\u3092\u5968\u52b1\u3057\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"17_Integrate_Loyalty_Program_Benefits_Into_Your_Overall_Marketing_Strategy\"><\/span><strong>17. \u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u76ca\u3092\u5168\u4f53\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u7d71\u5408\u3059\u308b&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u6d88\u8cbb\u8005\u304c\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u6295\u7a3f\u3092\u898b\u3066\u3001\u5e97\u8217\u306b\u5165\u308b\u3068\u3057\u307e\u3059\u3002\u3059\u3079\u3066\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u3067\u305d\u308c\u3092\u62bc\u3057\u9032\u3081\u308b\u3053\u3068\u3067\u3001\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u3088\u308a\u4fa1\u5024\u3042\u308b\u3082\u306e\u306b\u3057\u3001\u9867\u5ba2\u306b\u3088\u308a\u826f\u3044\u4f53\u9a13\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u76ca\u3092\u3055\u307e\u3056\u307e\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u306b\u7d71\u5408\u3059\u308b\u65b9\u6cd5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u30d0\u30ca\u30fc\uff1a\u30b5\u30a4\u30c8\u3067\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u76ee\u7acb\u305f\u305b\u3001\u4eba\u3005\u304c\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3057\u3084\u3059\u304f\u3057\u307e\u3059<\/li>\n\n\n\n<li class=\"translation-block\">\u5c02\u7528\u30d7\u30ed\u30b0\u30e9\u30e0\u30da\u30fc\u30b8\uff1a\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u76ca\u3001\u968e\u5c64\u3001\u5831\u916c\u69cb\u9020\u3092\u6982\u8aac\u3059\u308b\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u307e\u3059<\/li>\n\n\n\n<li class=\"translation-block\">\u88fd\u54c1\u30da\u30fc\u30b8\uff1a\u88fd\u54c1\u306e\u8cfc\u5165\u304c\u30dd\u30a4\u30f3\u30c8\u3084\u7372\u5f97\u3055\u308c\u305f\u5831\u916c\u306b\u3069\u306e\u3088\u3046\u306b\u5909\u63db\u3055\u308c\u308b\u304b\u3092\u5f37\u8abf\u3057\u307e\u3059<\/li>\n<\/ul>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001Hilton Honors\u306f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u30da\u30fc\u30b8\u3092\u6301\u3061\u3001\u3055\u307e\u3056\u307e\u306a\u30ec\u30d9\u30eb\u3001\u7279\u5178\u3001\u30dd\u30a4\u30f3\u30c8\u5f15\u304d\u63db\u3048\u65b9\u6cd5\u3092\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002\u30db\u30c6\u30eb\u4e88\u7d04\u30b5\u30a4\u30c8\u3067\u306f\u3001\u90e8\u5c4b\u30bf\u30a4\u30d7\u3068\u6ede\u5728\u671f\u9593\u306b\u5fdc\u3058\u3066\u3069\u308c\u3060\u3051\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3067\u304d\u308b\u304b\u3092\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/hilton-honors-loyalty-program-page-1024x576.webp\" alt=\"Hilton Honors\u2019s loyalty program page\" class=\"wp-image-12337\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/hilton-honors-loyalty-program-page-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/hilton-honors-loyalty-program-page-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/hilton-honors-loyalty-program-page-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/hilton-honors-loyalty-program-page-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/hilton-honors-loyalty-program-page-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Hilton Honors\u2019s loyalty program page<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p><strong>\u5e97\u5185\u30b5\u30a4\u30cd\u30fc\u30b8\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u30b5\u30a4\u30cd\u30fc\u30b8\uff06\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff1a\u660e\u78ba\u306a\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u77ed\u3044\u30c6\u30ad\u30b9\u30c8\u3092\u4f7f\u7528\u3057\u3066\u3001\u5e97\u8217\u5168\u4f53\u3067\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u898b\u3064\u3051\u3084\u3059\u304f\u3057\u307e\u3059<\/li>\n\n\n\n<li class=\"translation-block\">POS\uff08Point of Sale\uff09\u7d71\u5408\uff1a\u30ec\u30b8\u30b9\u30bf\u30fc\u3067\u30d7\u30ed\u30b0\u30e9\u30e0\u3068\u7372\u5f97\u30dd\u30a4\u30f3\u30c8\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u8868\u793a\u3057\u3001\u91cd\u8981\u306a\u3082\u306e\u3068\u3057\u3066\u76ee\u7acb\u305f\u305b\u307e\u3059<\/li>\n\n\n\n<li class=\"translation-block\">\u30b9\u30bf\u30c3\u30d5\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\uff1a\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u57fa\u672c\u306b\u3064\u3044\u3066\u30b9\u30bf\u30c3\u30d5\u3092\u8a13\u7df4\u3057\u3001\u9867\u5ba2\u306e\u8cea\u554f\u306b\u7b54\u3048\u3001\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059<\/li>\n<\/ul>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u30d0\u30ca\u30fc\u306e\u30c7\u30b6\u30a4\u30f3\u3068\u914d\u7f6e\u306f\u4f01\u696d\u3068\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u3088\u3063\u3066\u7570\u306a\u308b\u3053\u3068\u3092\u601d\u3044\u51fa\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u76ee\u6a19\u306f\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3092\u5f15\u304d\u4ed8\u3051\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3059\u308b\u3053\u3068\u3092\u5968\u52b1\u3059\u308b\u8996\u899a\u7684\u306b\u9b45\u529b\u7684\u3067\u60c5\u5831\u8c4a\u5bcc\u306a\u30a2\u30a4\u30c6\u30e0\u3092\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u7528\u306b\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u3059\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>\u307e\u3068\u3081&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u9032\u3059\u308b\u306b\u306f\u6642\u9593\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u793a\u3055\u308c\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u5831\u916c\u306e\u6539\u5584\u3084\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u6d3b\u7528\u306a\u3069\u3001\u3044\u304f\u3064\u304b\u306e\u9078\u629e\u80a2\u304c\u3042\u308a\u307e\u3059\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u6c7a\u5b9a\u3057\u3001\u5f7c\u3089\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3092\u8abf\u6574\u3059\u308b\u3053\u3068\u3092\u5fd8\u308c\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002&nbsp;<\/p>\n\n\n\n<p class=\"translation-block\">\u3053\u308c\u3089\u306e\u6226\u7565\u3092\u5b9f\u884c\u306b\u79fb\u3059\u6e96\u5099\u306f\u3067\u304d\u3066\u3044\u307e\u3059\u304b\uff1fShopify\u7528\u306eBON Loyalty\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\u79c1\u305f\u3061\u306e\u5305\u62ec\u7684\u306a\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u3001\u3053\u306e\u30d6\u30ed\u30b0\u6295\u7a3f\u306b\u30ea\u30b9\u30c8\u3055\u308c\u3066\u3044\u308b\u3059\u3079\u3066\u306e\u6a5f\u80fd\u3068\u305d\u308c\u4ee5\u4e0a\u3092\u53d6\u5f97\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/bon-loyalty-1-1024x576.webp\" alt=\"\" class=\"wp-image-12339\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/bon-loyalty-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/bon-loyalty-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/bon-loyalty-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/bon-loyalty-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/05\/bon-loyalty-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>BON Loyalty<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/apps.shopify.com\/bon-loyalty-rewards?utm_source=website&amp;utm_medium=startforfree2&amp;utm_campaign=BON\" target=\"_blank\"><strong>BON Loyalty<\/strong><\/a>\u3092\u8a2a\u308c\u3066\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u6210\u529f\u3078\u306e\u7b2c\u4e00\u6b69\u3092\u8e0f\u307f\u51fa\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/apps.shopify.com\/bon-loyalty-rewards?utm_source=website&amp;utm_medium=blog&amp;utm_campaign=loyalty_guide\" style=\"background-color:#ed66b2\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u4eca\u3059\u3050BON\u3092\u7121\u6599\u3067\u8a66\u3059\uff01<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>\u3088\u304f\u3042\u308b\u8cea\u554f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_How_often_should_I_offer_welcome_bonuses\"><\/span><strong>1. \u3069\u306e\u304f\u3089\u3044\u306e\u983b\u5ea6\u3067\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u901a\u3058\u3066\u30a6\u30a7\u30eb\u30ab\u30e0\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u983b\u5ea6\u306b\u3064\u3044\u3066\u306f\u3001\u666e\u904d\u7684\u306b\u9069\u7528\u53ef\u80fd\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u306e\u6c7a\u5b9a\u3092\u884c\u3046\u969b\u306b\u8003\u616e\u3059\u3079\u304d\u4ee5\u4e0b\u306e\u5074\u9762\u304c\u3042\u308a\u307e\u3059\uff1a&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u76ee\u6a19<\/strong><\/li>\n\n\n\n<li class=\"translation-block\">\u4e88\u7b97\u3068\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08CLTV\uff09<\/li>\n<\/ul>\n\n\n\n<p>\u6700\u7d42\u7684\u306b\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u7d71\u8a08\u3092\u8a18\u9332\u3057\u8a55\u4fa1\u3059\u308b\u3053\u3068\u304c\u3001\u30a6\u30a7\u30eb\u30ab\u30e0\u30dc\u30fc\u30ca\u30b9\u3092\u914d\u5e03\u3059\u308b\u983b\u5ea6\u3092\u6c7a\u5b9a\u3059\u308b\u6700\u3082\u52b9\u679c\u7684\u306a\u6280\u8853\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_What_metrics_should_I_track_to_measure_program_success\"><\/span><strong>2. \u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u6210\u529f\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u3069\u306e\u30e1\u30c8\u30ea\u30af\u30b9\u3092\u8ffd\u8de1\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u4f01\u696d\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b\u3001\u5fc5\u9808\u306eKPI\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u4ee5\u4e0b\u306e\u30e1\u30c8\u30ea\u30af\u30b9\u304c\u30ab\u30c6\u30b4\u30ea\u5168\u4f53\u3067\u91cd\u8981\u3067\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30d7\u30ed\u30b0\u30e9\u30e0\u767b\u9332\u7387<\/strong>.<\/li>\n\n\n\n<li><strong>\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u7387<\/strong>.<\/li>\n\n\n\n<li><strong>\u5e73\u5747\u6ce8\u6587\u4fa1\u5024\uff08AOV\uff09<\/strong>.<\/li>\n\n\n\n<li><strong>\u5f15\u304d\u63db\u3048\u7387<\/strong>.<\/li>\n\n\n\n<li><strong>\u30c1\u30e3\u30fc\u30f3\u524a\u6e1b\u6226\u7565<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u6307\u6a19\u306b\u6ce8\u76ee\u3059\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u3069\u306e\u7a0b\u5ea6\u3046\u307e\u304f\u6a5f\u80fd\u3057\u3066\u3044\u308b\u304b\u306b\u3064\u3044\u3066\u591a\u304f\u3092\u5b66\u3076\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_How_can_I_personalize_the_program_to_encourage_sign-ups\"><\/span><strong>3. \u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u5968\u52b1\u3059\u308b\u305f\u3081\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u3069\u306e\u3088\u3046\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3067\u304d\u307e\u3059\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3001\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3092\u4fc3\u9032\u3059\u308b\u65b9\u6cd5\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30a6\u30a7\u30eb\u30ab\u30e0\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba<\/strong>.<\/li>\n\n\n\n<li class=\"translation-block\">\u968e\u5c64\u5831\u916c\uff1a\u4e0a\u7d1a\u7f8e\u5bb9\u30fb\u6280\u8853\u611b\u597d\u5bb6\u306f\u65b0\u3057\u3044\u5316\u7ca7\u54c1\u3068\u4e88\u7d04\u6ce8\u6587\u3078\u306e\u65e9\u671f\u30a2\u30af\u30bb\u30b9\u3092\u5f97\u3089\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059<\/li>\n\n\n\n<li class=\"translation-block\">\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30a2\u30c9\u30d0\u30a4\u30b9\uff1a\u8cfc\u5165\u3068\u95b2\u89a7\u306b\u57fa\u3065\u3044\u3066\u30e1\u30f3\u30d0\u30fc\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u5229\u76ca\u3092\u63d0\u4f9b<\/li>\n<\/ul>\n\n\n\n<p>\u5404\u6d88\u8cbb\u8005\u306b\u5408\u308f\u305b\u3066\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u8abf\u6574\u3057\u3001\u500b\u4eba\u7684\u306a\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u3088\u308a\u9b45\u529b\u7684\u306b\u3057\u3001\u53c2\u52a0\u3068\u518d\u8a2a\u3092\u52d5\u6a5f\u3065\u3051\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_What_are_some_effective_ways_to_promote_the_program_and_reach_new_customers\"><\/span><strong>4. \u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u5ba3\u4f1d\u3057\u65b0\u3057\u3044\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u5ba3\u4f1d\u3057\u65b0\u3057\u3044\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8907\u6570\u306e\u30c1\u30e3\u30cd\u30eb\u3067\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u5ba3\u4f1d<\/li>\n\n\n\n<li>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u3064\u306a\u304c\u308a\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5316\u3055\u308c\u305f\u30e1\u30fc\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6d3b\u7528<\/li>\n\n\n\n<li>\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5229\u70b9\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u4e00\u90e8\u306b\u3059\u308b\uff08\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3001\u5e97\u5185\u30b5\u30a4\u30cd\u30fc\u30b8\u3001\u30e1\u30fc\u30eb\u7f72\u540d\uff09<\/li>\n<\/ul>\n\n\n\n<p>\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5e83\u544a\u306f\u7d99\u7d9a\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3053\u3068\u3092\u899a\u3048\u3066\u304a\u3044\u3066\u304f\u3060\u3055\u3044\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Should_I_offer_tiered_rewards_structures_to_attract_new_loyalty_members\"><\/span><strong>5. \u65b0\u3057\u3044\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30e1\u30f3\u30d0\u30fc\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306b\u968e\u5c64\u5831\u916c\u69cb\u9020\u3092\u63d0\u4f9b\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"translation-block\">\u306f\u3044\u3001\u305d\u3046\u3059\u3079\u304d\u3067\u3059\uff1b\u968e\u5c64\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u30b9\u30ad\u30fc\u30e0\u306f\u975e\u5e38\u306b\u9b45\u529b\u7684\u3067\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u53c2\u52a0\u3092\u4fc3\u9032\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3088\u308a\u591a\u304f\u306e\u52aa\u529b\u3092\u8981\u6c42\u3059\u308b\u3088\u308a\u5927\u304d\u306a\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u304c\u3088\u308a\u7a4d\u6975\u7684\u306b\u95a2\u4e0e\u3057\u3001\u3088\u308a\u9ad8\u3044\u30ec\u30d9\u30eb\u306b\u5230\u9054\u3059\u308b\u3053\u3068\u3092\u5968\u52b1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u65b0\u3057\u3044\u30e1\u30f3\u30d0\u30fc\u3068\u9577\u671f\u30e1\u30f3\u30d0\u30fc\u306e\u4e21\u65b9\u304c\u3001\u3088\u304f\u8003\u3048\u3089\u308c\u305f\u968e\u5c64\u5831\u916c\u30b9\u30ad\u30fc\u30e0\u304b\u3089\u5229\u76ca\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002&nbsp;&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Increase loyalty program sign-ups in today&#8217;s competitive retail environment. But starting a loyalty program isn&#8217;t enough. Getting new users without paying much is difficult.&nbsp; This article<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":16,"featured_media":12348,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[4,528],"tags":[219],"class_list":["post-12304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-loyalty-strategy","tag-loyalty-program-guide"],"acf":[],"_links":{"self":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/12304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/comments?post=12304"}],"version-history":[{"count":1,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/12304\/revisions"}],"predecessor-version":[{"id":22160,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/12304\/revisions\/22160"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/media\/12348"}],"wp:attachment":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/media?parent=12304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/categories?post=12304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/tags?post=12304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}