{"id":10501,"date":"2024-01-12T07:20:12","date_gmt":"2024-01-12T07:20:12","guid":{"rendered":"https:\/\/2026.bonloyalty.com\/?p=10501"},"modified":"2024-03-15T06:42:16","modified_gmt":"2024-03-15T06:42:16","slug":"sony-rewards","status":"publish","type":"post","link":"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/","title":{"rendered":"Sony\u30ea\u30ef\u30fc\u30c9\u306f\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3057\u3001\u306a\u305c\u3053\u308c\u307b\u3069\u6210\u529f\u3057\u3066\u3044\u308b\u306e\u304b\uff1f"},"content":{"rendered":"<p class=\"translation-block\">\u30bd\u30cb\u30fc\u306e\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u8907\u96d1\u306a\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4e16\u754c\u306b\u304a\u3051\u308b\u706f\u53f0\u3067\u3042\u308a\u3001\u9053\u3057\u308b\u3079\u3067\u3059\u3002<a href=\"https:\/\/www.invespcro.com\/blog\/customer-loyalty-programs\/\" target=\"_blank\">\u7d0470\uff05\u306e\u9867\u5ba2<\/a>\u304c\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\uff0f\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30dd\u30a4\u30f3\u30c8\u304c\u8cfc\u8cb7\u6c7a\u5b9a\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002\u30bd\u30cb\u30fc\u306e\u30ea\u30ef\u30fc\u30c9\u306f\u5358\u306a\u308b\u30dd\u30a4\u30f3\u30c8\u52a0\u7b97\u3067\u306f\u306a\u304f\u3001\u71b1\u5fc3\u306a\u30d5\u30a1\u30f3\u306b\u3068\u3063\u3066\u9b45\u529b\u7684\u306a\u65c5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u6295\u7a3f\u3067\u306f\u3001\u30bd\u30cb\u30fc\u306e\u30ea\u30ef\u30fc\u30c9\u304c\u76f4\u9762\u3059\u308b\u96a0\u308c\u305f\u969c\u5bb3\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3059\u3002\u8907\u96d1\u306a\u898f\u5236\u3001\u4e0d\u4fbf\u306a\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9\u3001\u305d\u3057\u3066\u793e\u4f1a\u7684\u4ea4\u6d41\u306e\u6b20\u5982\u3092\u6398\u308a\u4e0b\u3052\u3001\u6f5c\u5728\u80fd\u529b\u3092\u5f15\u304d\u51fa\u3057\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">On this page<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#How_Sony_Live_Up_Their_Rewards_to_The_Hype\" >\u30bd\u30cb\u30fc\u306f\u3069\u306e\u3088\u3046\u306b\u305d\u306e\u30ea\u30ef\u30fc\u30c9\u3067\u671f\u5f85\u306b\u5fdc\u3048\u308b\u306e\u304b\uff1f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#No_More_One-Size-Fits-All\" >\u3082\u3046\u300c\u30ef\u30f3\u30b5\u30a4\u30ba fits all\u300d\u3067\u306f\u306a\u3044<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#Not_Just_a_Punch_Card_Its_a_Party_in_a_Box\" >\u305f\u3060\u306e\u30dd\u30a4\u30f3\u30c8\u30ab\u30fc\u30c9\u3058\u3083\u306a\u3044\u3001\u307e\u308b\u3067\u7bb1\u306e\u4e2d\u306e\u30d1\u30fc\u30c6\u30a3\u30fc\uff01<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#Epic_Adventures_with_Sony_Rewards\" >\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u3067\u4f53\u9a13\u3059\u308b\u58ee\u5927\u306a\u5192\u967a<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#What_Challenges_Does_Sony_Need_to_Conquer_On_Reward_Programs\" >\u30bd\u30cb\u30fc\u304c\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u514b\u670d\u3059\u3079\u304d\u8ab2\u984c\u3068\u306f\uff1f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3 translation-block'><strong>\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u306f\u6642\u3005\u308f\u304b\u308a\u306b\u304f\u3044<\/strong><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#Unexplored_Opportunities_in_Social_Media\" >\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306e\u672a\u958b\u62d3\u306e\u30c1\u30e3\u30f3\u30b9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#Stuck_in_Stone_Age_While_Phone_Zooms_Forward\" >\u30b9\u30de\u30db\u304c\u9032\u5316\u3059\u308b\u4e2d\u3067\u77f3\u5668\u6642\u4ee3\u306b\u53d6\u308a\u6b8b\u3055\u308c\u308b\uff01<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/2026.bonloyalty.com\/ja\/blog\/sony-rewards\/#Final_thoughts\" >\u6700\u7d42\u7684\u306a\u8003\u3048<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Sony_Live_Up_Their_Rewards_to_The_Hype\"><\/span><strong>\u30bd\u30cb\u30fc\u306f\u3069\u306e\u3088\u3046\u306b\u305d\u306e\u30ea\u30ef\u30fc\u30c9\u3067\u671f\u5f85\u306b\u5fdc\u3048\u308b\u306e\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u30b2\u30fc\u30e0\u3001\u6620\u753b\u3001\u97f3\u697d\u306e\u5206\u91ce\u3067\u3001Sony Rewards\u306f\u30dd\u30a4\u30f3\u30c8\u3084\u7279\u5178\u3092\u8d85\u3048\u305f\u71b1\u72c2\u3092\u751f\u307f\u51fa\u3057\u307e\u3057\u305f\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u5229\u4fbf\u6027\u3001\u6226\u7565\u7684\u7d71\u5408\u3001\u591a\u69d8\u6027\u304c\u3001\u4ed6\u306b\u985e\u3092\u898b\u306a\u3044\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u4f5c\u308a\u51fa\u3057\u3066\u3044\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u79c1\u305f\u3061\u3068\u4e00\u7dd2\u306b\u3053\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5091\u4f5c\u3092\u7d10\u89e3\u304d\u3001Sony\u30dc\u30fc\u30ca\u30b9\u3092\u7279\u5225\u306a\u3082\u306e\u306b\u3057\u3066\u3044\u308b\u7406\u7531\u3092\u63a2\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"No_More_One-Size-Fits-All\"><\/span><strong>\u3082\u3046\u300c\u30ef\u30f3\u30b5\u30a4\u30ba fits all\u300d\u3067\u306f\u306a\u3044<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Sony Awards\u306f\u3001\u3042\u3089\u3086\u308b\u30bd\u30cb\u30fc\u30d5\u30a1\u30f3\u306e\u305f\u3081\u306e\u8272\u9bae\u3084\u304b\u306a\u5bb4\u3067\u3059\u3002\u4f1a\u54e1\u304c\u71b1\u72c2\u7684\u306a\u30d7\u30ec\u30a4\u30b9\u30c6\u30fc\u30b7\u30e7\u30f3\u30d7\u30ec\u30a4\u30e4\u30fc\u3067\u3042\u3063\u3066\u3082\u3001\u30dd\u30c3\u30d7\u30b3\u30fc\u30f3\u3092\u5c71\u307b\u3069\u62b1\u3048\u305f\u6620\u753b\u30d5\u30a1\u30f3\u3067\u3042\u3063\u3066\u3082\u3001\u65b0\u3057\u3044Sony\u30c7\u30d0\u30a4\u30b9\u306b\u8208\u596e\u3059\u308b\u6280\u8853\u597d\u304d\u3067\u3042\u3063\u3066\u3082\u3001\u3053\u306e\u30ea\u30ef\u30fc\u30c9\u306b\u306f\u7279\u5225\u306a\u3082\u306e\u304c\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/earn-points-with-sony-rewards-1-1024x576.webp\" alt=\"Way to earn points with Sony programs \" class=\"wp-image-10502\" style=\"width:840px;height:auto\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/earn-points-with-sony-rewards-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/earn-points-with-sony-rewards-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/earn-points-with-sony-rewards-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/earn-points-with-sony-rewards-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/earn-points-with-sony-rewards-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>\u30b2\u30fc\u30de\u30fc\u5411\u3051\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>PlayStation Store\u8cfc\u5165\u3067\u30dd\u30a4\u30f3\u30c82\u500d:<\/strong>\u3059\u3079\u3066\u306e\u30c7\u30b8\u30bf\u30eb\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3068\u4e88\u7d04\u6ce8\u6587\u3067\u5c06\u6765\u306e\u30b2\u30fc\u30e0\u306b\u4f7f\u3048\u308b\u8ffd\u52a0\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3002<\/li>\n\n\n\n<li class=\"translation-block\"><strong>\u30b2\u30fc\u30e0\u5185\u9650\u5b9a\u30a2\u30a4\u30c6\u30e0\u3084\u5272\u5f15:<\/strong> \u30ea\u30ef\u30fc\u30c9\u5c02\u7528\u306e\u8863\u88c5\u3001\u6b66\u5668\u3001\u65e9\u671fDLC\u3067\u30a2\u30d0\u30bf\u30fc\u3092\u5f37\u5316\u3002<\/li>\n\n\n\n<li class=\"translation-block\"><strong>PlayStation Plus\u4f1a\u54e1\u5272\u5f15:<\/strong> \u5272\u5f15\u3055\u308c\u305f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3067\u53cb\u9054\u3084\u30e9\u30a4\u30d0\u30eb\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u30d7\u30ec\u30a4\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u6620\u753b\u30d5\u30a1\u30f3\u5411\u3051\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>\u6307\u5b9a\u6620\u753b\u9928\u306e\u30c1\u30b1\u30c3\u30c8\u3067\u30dd\u30a4\u30f3\u30c8\u7372\u5f97<\/strong>: \u30dd\u30c3\u30d7\u30b3\u30fc\u30f3\u3092\u98df\u3079\u308b\u305f\u3073\u306b\u6b21\u306e\u6620\u753b\u65c5\u884c\u306b\u8fd1\u3065\u304f\u3002<\/li>\n\n\n\n<li class=\"translation-block\"><strong>\u30dd\u30a4\u30f3\u30c8\u3067\u7279\u5225\u306a\u6620\u753b\u30b0\u30c3\u30ba\u3092\u5165\u624b:<\/strong> \u9650\u5b9a\u7248\u30d6\u30eb\u30fc\u30ec\u30a4\u3001\u30dd\u30b9\u30bf\u30fc\u3001T\u30b7\u30e3\u30c4\u306a\u3069\u3067\u304a\u6c17\u306b\u5165\u308a\u6620\u753b\u3078\u306e\u60c5\u71b1\u3092\u8868\u73fe\u3002<\/li>\n\n\n\n<li class=\"translation-block\"><strong>\u30a4\u30d9\u30f3\u30c8\u3084\u6620\u753b\u30d7\u30ec\u30df\u30a2\u3078\u306e\u5148\u884c\u30a2\u30af\u30bb\u30b9: <\/strong>\u9650\u5b9a\u4e0a\u6620\u3084\u7279\u5225\u30a4\u30d9\u30f3\u30c8\u30c1\u30b1\u30c3\u30c8\u3092\u3044\u3061\u65e9\u304f\u4f53\u9a13\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u30bd\u30cb\u30fc\u306e\u8cde\u54c1\u306f\u3001\u305d\u306e\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u6027\u3068\u591a\u69d8\u6027\u306b\u3088\u3063\u3066\u8f1d\u304d\u307e\u3059\u3002\u30bd\u30cb\u30fc\u30d5\u30a1\u30f3\u306b1\u3064\u306e\u9078\u629e\u80a2\u3060\u3051\u3067\u306a\u304f\u3001\u8c4a\u5bcc\u306a\u30e1\u30cb\u30e5\u30fc\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u899a\u3048\u3066\u304a\u3044\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u9b45\u529b\u306f\u3001\u305d\u306e\u67d4\u8edf\u6027\u306b\u3042\u308a\u307e\u3059\u3002\u71b1\u5fc3\u306a\u6620\u753b\u30d5\u30a1\u30f3\u306a\u3089\u3001\u6620\u753b\u796d\u65c5\u884c\u306e\u305f\u3081\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u8caf\u3081\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3057\u3001\u30ab\u30b8\u30e5\u30a2\u30eb\u306a\u6620\u753b\u9451\u8cde\u8005\u306a\u3089\u6642\u6298\u306e\u5272\u5f15\u3092\u53d7\u3051\u3089\u308c\u307e\u3059\u3002\u540c\u69d8\u306b\u3001\u30b2\u30fc\u30de\u30fc\u306f\u8cde\u54c1\u3092\u4f7f\u3063\u3066\u81ea\u5206\u306e\u4eee\u60f3\u74b0\u5883\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u305f\u308a\u3001\u71b1\u5fc3\u306a\u30d5\u30a1\u30f3\u306f\u6700\u65b0\u306ePlayStation\u6a5f\u5668\u3092\u624b\u306b\u5165\u308c\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Not_Just_a_Punch_Card_Its_a_Party_in_a_Box\"><\/span><strong>\u305f\u3060\u306e\u30dd\u30a4\u30f3\u30c8\u30ab\u30fc\u30c9\u3058\u3083\u306a\u3044\u3001\u307e\u308b\u3067\u7bb1\u306e\u4e2d\u306e\u30d1\u30fc\u30c6\u30a3\u30fc\uff01<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u4e00\u5ea6\u306b\u305f\u304f\u3055\u3093\u306e\u7269\u3092 juggling\uff08\u540c\u6642\u9032\u884c\uff09\u3057\u3066\u3044\u308b\u59ff\u3092\u60f3\u50cf\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u5bb6\u96fb\u8cfc\u5165\u7528\u3001\u6620\u753b\u30c1\u30b1\u30c3\u30c8\u7528\u3001PlayStation\u30dd\u30a4\u30f3\u30c8\u7528\u2026\u5927\u5909\u3067\u3059\u3088\u306d\uff1fSony Awards\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u305d\u308c\u3089\u30921\u3064\u306e\u7d20\u6674\u3089\u3057\u3044\u30d0\u30b1\u30c4\u306b\u307e\u3068\u3081\u308b\u30de\u30b8\u30c3\u30af\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u3053\u308c\u3067\u5168\u3066\u306eSony\u30c7\u30d0\u30a4\u30b9\u30921\u3064\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u7c21\u5358\u306b\u7ba1\u7406\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-a-comprehensive-ecosystem-1024x576.webp\" alt=\"Sony Rewards\u2019s comprehensive ecosystem \" class=\"wp-image-10503\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-a-comprehensive-ecosystem-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-a-comprehensive-ecosystem-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-a-comprehensive-ecosystem-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-a-comprehensive-ecosystem-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-a-comprehensive-ecosystem-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><em>\u4ed5\u7d44\u307f\u306f\u3053\u3046\u3067\u3059\uff1a<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30d0\u30e9\u30d0\u30e9\u306a\u30b5\u30a4\u30c8\u3084\u30ed\u30b0\u30a4\u30f3\u306f\u3082\u3046\u4e0d\u8981\u3002\u3053\u306e\u30ea\u30ef\u30fc\u30c9\u3067\u3059\u3079\u3066\u3092\u7d71\u5408\u3002\u30bd\u30cb\u30fc\u88fd\u54c1\u3059\u3079\u3066\u3092\u958b\u304f\u30de\u30b9\u30bf\u30fc\u30ad\u30fc\u3092\u6301\u3064\u3088\u3046\u306a\u611f\u899a\u3002<\/li>\n\n\n\n<li class=\"translation-block\">\u30b2\u30fc\u30e0\u3001\u6620\u753b\u3001\u30ac\u30b8\u30a7\u30c3\u30c8\u3092\u8cfc\u5165\u3059\u308b\u3068<strong>\u30dd\u30a4\u30f3\u30c8\u304c\u8caf\u307e\u308b<\/strong> \u3002<strong>\u307e\u308b\u3067\u5b9d\u7bb1\u3044\u3063\u3071\u3044\u306e\u3054\u8912\u7f8e\uff01<\/strong><\/li>\n\n\n\n<li class=\"translation-block\">\u8907\u6570\u306e\u30d1\u30b9\u30ef\u30fc\u30c9\u3092\u899a\u3048\u308b\u5fc5\u8981\u306a\u3057\u3002 <strong>\u30b2\u30fc\u30e0\u5272\u5f15\u3001\u6620\u753b\u306e\u5148\u884c\u30a2\u30af\u30bb\u30b9\u306a\u3069\u3001\u6b32\u3057\u304b\u3063\u305f\u7279\u5178\u304c1\u3064\u306e\u30ed\u30b0\u30a4\u30f3\u3067\u5229\u7528\u53ef\u80fd\u3002<\/strong><\/li>\n<\/ul>\n\n\n\n<p><em>\u3060\u304b\u3089\u3059\u3054\u3044\uff1a<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>\u4f1a\u54e1\u306b\u3068\u3063\u3066:<\/strong> \u30b7\u30f3\u30d7\u30eb\u3067\u697d\u3057\u3044\uff011\u304b\u6240\u3067\u7ba1\u7406\u3057\u3001\u826f\u3044\u30a2\u30a4\u30c6\u30e0\u306b\u30dd\u30a4\u30f3\u30c8\u4ea4\u63db\u3067\u304d\u3001\u6df7\u4e71\u306a\u3057\u3002<\/li>\n\n\n\n<li class=\"translation-block\"><strong>\u30bd\u30cb\u30fc\u306b\u3068\u3063\u3066: <\/strong>\u3042\u306a\u305f\u306e\u597d\u304d\u306a\u30b2\u30fc\u30e0\u3084\u6620\u753b\u3092\u628a\u63e1\u3057\u3001\u65b0\u3057\u3044\u697d\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\uff08\u30b9\u30fc\u30d1\u30fc\u30d2\u30fc\u30ed\u30fc\u30b2\u30fc\u30e0\u306a\u3069\uff09\u3092\u5275\u51fa\u3067\u304d\u308b\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u7d71\u5408\u306f\u3001\u5358\u306a\u308b\u5229\u4fbf\u6027\u3092\u8d85\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f<strong>Sony Rewards\u3092\u5305\u62ec\u7684\u306a\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0<\/strong>\u3078\u3068\u6607\u83ef\u3055\u305b\u3001\u60c5\u71b1\u7684\u306a\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u7406\u89e3\u3057\u3001\u5fdc\u3048\u308b\u3068\u3044\u3046\u30bd\u30cb\u30fc\u306e\u59ff\u52e2\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u30bd\u30cb\u30fc\u306e\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u306f\u3001\u305d\u306e\u7d04\u675f\u3069\u304a\u308a\u3001\u5c02\u7528\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u5bfe\u3057\u3001\u6ed1\u3089\u304b\u3067\u529b\u3092\u4e0e\u3048\u308b\u4f53\u9a13\u3068\u7121\u9650\u306e\u53ef\u80fd\u6027\u3092\u6301\u3064\u5358\u4e00\u3067\u52b9\u7387\u7684\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Epic_Adventures_with_Sony_Rewards\"><\/span><strong>\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u3067\u4f53\u9a13\u3059\u308b\u58ee\u5927\u306a\u5192\u967a<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-offers-epic-adventures-1024x576.webp\" alt=\"\" class=\"wp-image-10504\" style=\"width:840px;height:auto\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-offers-epic-adventures-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-offers-epic-adventures-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-offers-epic-adventures-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-offers-epic-adventures-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-offers-epic-adventures-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>\u3082\u3061\u308d\u3093\u3001\u4ed6\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u306f\u3001\u9000\u5c48\u306a\u9774\u4e0b\u3084\u7121\u6599\u306e\u30b3\u30fc\u30d2\u30fc\u304c\u3082\u3089\u3048\u308b\u7a0b\u5ea6\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u30bd\u30cb\u30fc\u306e\u30ea\u30ef\u30fc\u30c9\u306f\u9055\u3044\u307e\u3059\u3002\u30eb\u30fc\u30eb\u3092\u7834\u308a\u3001\u7d20\u6674\u3089\u3057\u3044\u5192\u967a\u306e\u9375\u3092\u624b\u6e21\u3057\u3066\u304f\u308c\u307e\u3059\u3002\u8003\u3048\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u30ed\u30f3\u30c9\u30f3\u3067\u306e\u9a5a\u7570\u7684\u306aPlayStation 5\u30ed\u30fc\u30f3\u30c1\u30d1\u30fc\u30c6\u30a3\u3092\u899a\u3048\u3066\u3044\u307e\u3059\u304b\uff1f\u30ec\u30fc\u30b6\u30fc\u30e9\u30a4\u30c8\u30b7\u30e7\u30fc\u3084\u5de8\u5927\u306a\u30ed\u30dc\u30c3\u30c8T-\u30ec\u30c3\u30af\u30b9\u304c\u767b\u5834\u3057\u305f\u3042\u306e\u30a4\u30d9\u30f3\u30c8\u3067\u3059\u3002\u3042\u308c\u306f\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u304c\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u5fd8\u308c\u3089\u308c\u306a\u3044\u4f53\u9a13\u3078\u3068\u62db\u5f85\u3057\u305f\u3082\u306e\u3067\u3057\u305f\u3002\u307e\u305f\u3001\u30b9\u30d1\u30a4\u30c0\u30fc\u30de\u30f3\u300e\u30ce\u30fc\u30fb\u30a6\u30a7\u30a4\u30fb\u30db\u30fc\u30e0\u300f\u306e\u30cf\u30ea\u30a6\u30c3\u30c9\u30d7\u30ec\u30df\u30a2\u306b\u6620\u753b\u30d5\u30a1\u30f3\u3092\u62db\u5f85\u3057\u305f\u3053\u3068\u3082\u3042\u308a\u307e\u3057\u305f\u3002\u307e\u3055\u306b\u30d5\u30a1\u30f3\u306e\u5922\u306e\u3088\u3046\u306a\u9b54\u6cd5\u3067\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-events-tickets-1024x576.webp\" alt=\"Way to receive tickets with Sony Awards \" class=\"wp-image-10505\" style=\"width:840px;height:auto\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-events-tickets-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-events-tickets-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-events-tickets-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-events-tickets-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-events-tickets-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/www.rewards.sony.com\/campaign-spider-man-far-from-home-premiere-experience.html\" target=\"_blank\">Sony ShowStopper<\/a>\u306e\u6210\u529f\u4f8b\u3068\u3057\u3066\u3001\u30a6\u30a3\u30ea\u30a2\u30e0C.\u306f\u5168\u30e1\u30f3\u30d0\u30fc\u3092\u5dee\u3057\u7f6e\u3044\u3066\u300e\u30b9\u30d1\u30a4\u30c0\u30fc\u30de\u30f3\uff1a\u30d5\u30a1\u30fc\u30fb\u30d5\u30ed\u30e0\u30fb\u30db\u30fc\u30e0\u300f\u30ed\u30b5\u30f3\u30bc\u30eb\u30b9\u30d7\u30ec\u30df\u30a2\u306b\u53c2\u52a0\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u6e80\u8f09\u306e\u30c4\u30a2\u30fc\u306b\u306f\u5199\u771f\u64ae\u5f71\u3084\u6620\u753b\u30b9\u30bf\u30fc\u3068\u306e\u4ea4\u6d41\u304c\u542b\u307e\u308c\u3001\u305d\u306e\u5f8c\u306b\u306f\u9650\u5b9a\u30d1\u30fc\u30c6\u30a3\u3082\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306f\u7d20\u6674\u3089\u3057\u304f\u3001\u523a\u6fc0\u7684\u306a\u4f53\u9a13\u3067\u3059\u3002\u304a\u6c17\u306b\u5165\u308a\u306e\u30b2\u30fc\u30e0\u5185\u306e\u30c0\u30a4\u30e4\u30e2\u30f3\u30c9\u30a2\u30fc\u30de\u30fc\u3088\u308a\u3082\u5f37\u56fa\u306a\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u7bc9\u304d\u4e0a\u3052\u307e\u3059\u3002\u3042\u306a\u305f\u306f\u7279\u5225\u306a\u30bd\u30cb\u30fc\u30b9\u30fc\u30d1\u30fc\u30d5\u30a1\u30f3\u30af\u30e9\u30d6\u306e\u4e00\u54e1\u306b\u306a\u3063\u305f\u3088\u3046\u306b\u611f\u3058\u307e\u3059\u3002\u3053\u308c\u306f\u5358\u306a\u308b\u30dd\u30a4\u30f3\u30c8\u3067\u306f\u306a\u304f\u3001\u8c6a\u83ef\u306a\u65c5\u3078\u306e\u30d1\u30b9\u30dd\u30fc\u30c8\u306a\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Challenges_Does_Sony_Need_to_Conquer_On_Reward_Programs\"><\/span><strong>\u30bd\u30cb\u30fc\u304c\u30ea\u30ef\u30fc\u30c9\u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u514b\u670d\u3059\u3079\u304d\u8ab2\u984c\u3068\u306f\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u7121\u9650\u306b\u5e83\u304c\u308b\u7d20\u6674\u3089\u3057\u3044\u30b2\u30fc\u30e0\u3001\u6620\u753b\u3001\u30ac\u30b8\u30a7\u30c3\u30c8\u3002\u305d\u308c\u3092\u30bd\u30cb\u30fc\u306e\u30ea\u30ef\u30fc\u30c9\u306f\u5168\u3066\u306e\u30d5\u30a1\u30f3\u3092VIP\u3068\u3057\u3066\u6271\u3046\u304b\u306e\u3088\u3046\u306b\u7d04\u675f\u3057\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u305d\u306e\u7f8e\u3057\u3044\u8868\u9762\u306e\u4e0b\u306b\u306f\u8907\u96d1\u3055\u3084\u56f0\u96e3\u304c\u6f5c\u3093\u3067\u3044\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u5b9d\u63a2\u3057\u3092\u59cb\u3081\u308b\u524d\u306b\u3001\u305d\u306e\u30ea\u30ef\u30fc\u30c9\u3092\u5b88\u308b\u300c\u30c9\u30e9\u30b4\u30f3\u300d\u306b\u3064\u3044\u3066\u8a71\u3057\u307e\u3057\u3087\u3046\u3002\u79c1\u305f\u3061\u3068\u4e00\u7dd2\u306b\u3001Sony Awards\u304c\u305d\u306e\u6f5c\u5728\u80fd\u529b\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u3059\u305f\u3081\u306b\u76f4\u9762\u3059\u308b\u96e3\u984c\u3092\u63a2\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading translation-block\"><strong>\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u306f\u6642\u3005\u308f\u304b\u308a\u306b\u304f\u3044<\/strong><\/h3>\n\n\n\n<p>\u30ea\u30ef\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306b\u53c2\u52a0\u3059\u308b\u3068\u60f3\u50cf\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u305d\u3053\u306b\u306f\u7d20\u6674\u3089\u3057\u3044\u30b2\u30fc\u30e0\u3084\u6620\u753b\u3001\u304a\u3082\u3061\u3083\u304c\u4e26\u3093\u3067\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u4f55\u304b\u3092\u624b\u306b\u5165\u308c\u308b\u305f\u3081\u306b\u306f\u3001\u8907\u96d1\u306a\u30eb\u30fc\u30eb\u3084\u30dd\u30a4\u30f3\u30c8\u30b7\u30b9\u30c6\u30e0\u304c\u66f8\u304b\u308c\u305f\u79d8\u5bc6\u306e\u30b3\u30fc\u30c9\u30d6\u30c3\u30af\u3092\u89e3\u8aad\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u3053\u308c\u304c\u3001\u6642\u3005Sony Rewards\u304c\u611f\u3058\u3055\u305b\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-play-on-1-1024x538.webp\" alt=\"play-on\" class=\"wp-image-10506\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-play-on-1-1024x538.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-play-on-1-300x158.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-play-on-1-768x403.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-play-on-1-143x75.webp 143w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-play-on-1-480x252.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"translation-block\">\u9593\u9055\u3048\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002\u8cde\u54c1\u306f\u672c\u5f53\u306b\u8c6a\u83ef\u3067\u3059\u3002\u6620\u753b\u306e\u65e9\u671f\u5165\u5834\u304b\u3089PlayStation\u30ed\u30fc\u30f3\u30c1\u30d1\u30fc\u30c6\u30a3\u307e\u3067\u3001\u307e\u308b\u3067VIP\u7528\u306e\u30b4\u30fc\u30eb\u30c7\u30f3\u30c1\u30b1\u30c3\u30c8\u3067\u3059\u3002\u3057\u304b\u3057\u3001<strong>\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3057\u3066\u30eb\u30fc\u30eb\u306b\u5f93\u3046\u306e\u306f\u3001\u76ee\u96a0\u3057\u3067\u30eb\u30fc\u30d3\u30c3\u30af\u30ad\u30e5\u30fc\u30d6\u3092\u89e3\u304f\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n<p><em>\u3067\u306f\u3001\u30bd\u30cb\u30fc\u306f\u3069\u3046\u3059\u308c\u3070\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u306b\u3067\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/em><\/p>\n\n\n\n<p class=\"translation-block\"><strong>\u660e\u78ba\u3067\u30b7\u30f3\u30d7\u30eb\u306a\u30eb\u30fc\u30eb\u304c\u5fc5\u8981\u3067\u3059\u3002<\/strong>\u30b3\u30fc\u30c9\u30d6\u30c3\u30af\u3092\u6368\u3066\u3001\u8ab0\u3082\u304c\u898b\u3048\u308b\u5927\u304d\u306a\u30d0\u30ca\u30fc\u306b\u30eb\u30fc\u30eb\u3092\u66f8\u304d\u307e\u3057\u3087\u3046\u3002\u30dd\u30a4\u30f3\u30c8\u3068\u305d\u306e\u5909\u66f4\u3092\u8aac\u660e\u3057\u3001\u5168\u30a2\u30d7\u30ea\u3092\u7d71\u5408\u3057\u3066\u4f7f\u3044\u3084\u3059\u304f\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\"><strong>\u30a2\u30d7\u30ea\u306e\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9<\/strong>\u3092\u884c\u3044\u3001\u30ab\u30e9\u30d5\u30eb\u3067\u5feb\u9069\u3001\u305d\u3057\u3066\u30dd\u30a4\u30f3\u30c8\u3084\u8cde\u54c1\u3001\u91cd\u8981\u306a\u66f4\u65b0\u304c\u5206\u304b\u308a\u3084\u3059\u304f\u306a\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\"><strong>\u65b0\u3057\u3044\u30eb\u30fc\u30eb\u3084\u9b45\u529b\u7684\u306a\u30ea\u30ef\u30fc\u30c9<\/strong>\u3092\u5927\u304d\u304f\u767a\u4fe1\u3057\u307e\u3057\u3087\u3046\u3002\u5c0f\u58f0\u3067\u306f\u306a\u304f\u30e1\u30ac\u30db\u30f3\u3067\u3002\u5168\u54e1\u304c\u60c5\u5831\u3092\u628a\u63e1\u3057\u3001\u30d5\u30a1\u30f3\u30af\u30e9\u30d6\u306e\u4e00\u54e1\u3060\u3068\u611f\u3058\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Unexplored_Opportunities_in_Social_Media\"><\/span><strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306e\u672a\u958b\u62d3\u306e\u30c1\u30e3\u30f3\u30b9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u4e0b\u306e\u753b\u50cf\u306fSony Rewards\u306eFacebook\u30da\u30fc\u30b8\u3067\u3059\u3002Instagram\u3084Facebook\u306f\u6301\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u6d3b\u767a\u306a\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u4e16\u754c\u3068\u6bd4\u3079\u308b\u3068\u5b64\u7acb\u3057\u3066\u898b\u3048\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-facebook-1024x576.webp\" alt=\"The rewards fan page of Sony\" class=\"wp-image-10507\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-facebook-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-facebook-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-facebook-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-facebook-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/sony-rewards-facebook-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>\u6295\u7a3f\u304c\u5c11\u306a\u304f\u4ea4\u6d41\u304c\u9650\u3089\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u306f\u500b\u4eba\u7684\u306a\u3064\u306a\u304c\u308a\u3092\u7bc9\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002\u30d5\u30a1\u30f3\u306f\u821e\u53f0\u88cf\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3001\u65b0\u3057\u3044\u8cde\u54c1\u306e\u5148\u884c\u767a\u8868\u3001\u305d\u3057\u3066\u4e00\u4f53\u611f\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002SNS\u306e\u5b9a\u578b\u7684\u306a\u6295\u7a3f\u3067\u306f\u611f\u52d5\u3092\u4e0e\u3048\u3089\u308c\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u305d\u3053\u3067\u3001\u30bd\u30cb\u30fc\u304cSNS\u6d3b\u7528\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306e\u30a2\u30a4\u30c7\u30a2\u3092\u3044\u304f\u3064\u304b\u6319\u3052\u307e\u3059\uff1a<\/p>\n\n\n\n<p class=\"translation-block\"><strong>\u65b0\u3057\u3044\u30b2\u30fc\u30e0\u30fb\u6620\u753b\u30fb\u30ac\u30b8\u30a7\u30c3\u30c8<\/strong>\u306e\u821e\u53f0\u88cf\u60c5\u5831\u3092\u63d0\u4f9b\uff1a\u958b\u767a\u8005\u3001\u76e3\u7763\u3001\u6280\u8853\u8005\u3068\u306eQ&amp;A\u3092\u5b9f\u65bd\u3057\u3001\u30d5\u30a1\u30f3\u306b\u5185\u90e8\u95a2\u4fc2\u8005\u306e\u3088\u3046\u306a\u611f\u899a\u3092\u4e0e\u3048\u308b\u3002<\/p>\n\n\n\n<p class=\"translation-block\">SNS\u5229\u7528\u3092\u4fc3\u9032\uff1a<strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u5171\u6709\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u4ed8\u4e0e\u3001\u30b3\u30f3\u30c6\u30b9\u30c8\u3084\u53cb\u9054\u30bf\u30b0\u4ed8\u3051\u3092\u5968\u52b1\u3057<\/strong>\u3001\u7a4d\u6975\u7684\u306a\u30d5\u30a1\u30f3\u6d3b\u52d5\u306b\u4fa1\u5024\u3092\u4e0e\u3048\u308b\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/blog.hubspot.com\/marketing\/hubspot-blog-marketing-industry-trends-report?hubs_content=blog.hubspot.com%2Fmarketing%2Fcontent-social-media-popularity&amp;hubs_content-cta=2023%20Marketing%20Strategy%20Trends%20Report\" target=\"_blank\" rel=\"noopener\">42%<\/a> \u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304cSNS\u3092\u5229\u7528\u3057\u3066\u304a\u308a\u3001\u305d\u308c\u304c\u6700\u9ad8\u306eROI\u3092\u751f\u307f\u307e\u3059\u3002\u30d7\u30ec\u30a4\u30b9\u30c6\u30fc\u30b7\u30e7\u30f3\u306e\u30ed\u30fc\u30f3\u30c1\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u3092\u76db\u308a\u4e0a\u3052\u305f\u308a\u3001\u30b2\u30fc\u30e0\u306e\u30d2\u30f3\u30c8\u3092\u5171\u6709\u3057\u305f\u308a\u3001\u72ec\u81ea\u306e\u30b3\u30f3\u30c6\u30b9\u30c8\u3092\u958b\u50ac\u3059\u308b\u3053\u3068\u3067\u71b1\u72c2\u7684\u306a\u30d5\u30a1\u30f3\u30c0\u30e0\u3092\u7bc9\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Stuck_in_Stone_Age_While_Phone_Zooms_Forward\"><\/span><strong>\u30b9\u30de\u30db\u304c\u9032\u5316\u3059\u308b\u4e2d\u3067\u77f3\u5668\u6642\u4ee3\u306b\u53d6\u308a\u6b8b\u3055\u308c\u308b\uff01<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u58ee\u5927\u306a\u30ea\u30ef\u30fc\u30c9\u30a4\u30d9\u30f3\u30c8\u3092\u60f3\u50cf\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30b2\u30fc\u30e0\u3001\u6620\u753b\u3001\u30ac\u30b8\u30a7\u30c3\u30c8\u304c\u52e2\u63c3\u3044\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u624b\u306b\u5165\u308c\u308b\u306b\u306f\u2026\u53e4\u3044\u305d\u308d\u3070\u3093\u3084\u57c3\u3092\u304b\u3076\u3063\u305f\u5dfb\u7269\u306e\u3088\u3046\u306a\u30eb\u30fc\u30eb\u3092\u4f7f\u308f\u306a\u3044\u3068\u3044\u3051\u307e\u305b\u3093\u3002\u672a\u6765\u7684\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3088\u306d\uff1f\u30bd\u30cb\u30fc\u306e\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u3084\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306f\u3001\u6642\u306b\u305d\u3046\u611f\u3058\u3055\u305b\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feedback-about-sony-rewards-app-1024x576.webp\" alt=\"Feedback on the rewards app of Sony\" class=\"wp-image-10508\" style=\"width:843px;height:auto\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feedback-about-sony-rewards-app-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feedback-about-sony-rewards-app-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feedback-about-sony-rewards-app-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feedback-about-sony-rewards-app-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feedback-about-sony-rewards-app-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>\u3053\u306e\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u30a2\u30d7\u30ea\u306f\u3001\u307e\u308b\u3067\u76ee\u96a0\u3057\u3067\u304a\u5316\u3051\u57ce\u3092\u63a2\u7d22\u3059\u308b\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u30dd\u30a4\u30f3\u30c8\u3092\u898b\u3064\u3051\u3066\u4f7f\u3044\u3001\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u7406\u89e3\u3059\u308b\u306e\u306f\u4e2d\u4e16\u306e\u30d1\u30ba\u30eb\u306e\u3088\u3046\u3067\u3059\u3002\u4fdd\u5b58\u3057\u3066\u3044\u305f\u9650\u5b9a\u30d0\u30c3\u30b0\u306f\u3069\u3053\u3078\uff1f\u30c7\u30b8\u30bf\u30eb\u8ff7\u5bae\u3067\u8ff7\u5b50\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u306e\u8d77\u52d5\u306b\u4f55\u6642\u9593\u3082\u304b\u304b\u3063\u3066\u3044\u305f\u9803\u3092\u899a\u3048\u3066\u3044\u307e\u3059\u304b\uff1f\u305d\u308c\u304c\u30b9\u30de\u30db\u7248\u306e\u30bd\u30cb\u30fc\u30ea\u30ef\u30fc\u30c9\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3067\u3059\u3002\u30e2\u30d0\u30a4\u30eb\u8a2a\u554f\u8005\u306e<a href=\"https:\/\/www.thinkwithgoogle.com\/consumer-insights\/consumer-trends\/mobile-site-load-time-statistics\/\" target=\"_blank\">53%<\/a> \u304c3\u79d2\u4ee5\u4e0a\u304b\u304b\u308b\u30b5\u30a4\u30c8\u3092\u96e2\u8131\u3057\u307e\u3059\u3002\u8aad\u307f\u8fbc\u307f\u304c\u9045\u304f\u3001\u4e0d\u683c\u597d\u306a\u30e1\u30cb\u30e5\u30fc\u3084\u7169\u96d1\u306a\u30da\u30fc\u30b8\u306f\u5feb\u9069\u3068\u306f\u8a00\u3048\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p><em>\u3053\u308c\u3089\u306f\u3001\u30bd\u30cb\u30fc\u306e\u30e2\u30d0\u30a4\u30eb\u30ea\u30ef\u30fc\u30c9\u304c\u62b1\u3048\u308b\u554f\u984c\u306e\u307b\u3093\u306e\u4e00\u90e8\u3067\u3059\u3002\u3067\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u3067\u697d\u3057\u3044\u4f53\u9a13\u306b\u306a\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/em><\/p>\n\n\n\n<p class=\"translation-block\"><strong>\u30a2\u30d7\u30ea\u3092\u5237\u65b0\u3057<\/strong>\u3001\u30ab\u30e9\u30d5\u30eb\u3067\u5feb\u9069\u3001\u5206\u304b\u308a\u3084\u3059\u304f\u3001\u30dd\u30a4\u30f3\u30c8\u3084\u8cde\u54c1\u3001\u65b0\u3057\u3044\u66f4\u65b0\u3092\u76f4\u63a5\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3002<strong>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u304b\u3064\u9ad8\u901f\u30fb\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6<\/strong>\u306b\u3057\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u3067\u306f\u306a\u304f\u76f4\u63a5\u5831\u916c\u306b\u89e6\u308c\u3089\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_thoughts\"><\/span><strong>\u6700\u7d42\u7684\u306a\u8003\u3048<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u3053\u306e\u5305\u62ec\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u5358\u306a\u308b\u30dd\u30a4\u30f3\u30c8\u3084\u30dc\u30fc\u30ca\u30b9\u306e\u8a71\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30bd\u30cb\u30fc\u306e\u4f1a\u54e1\u304c\u30b2\u30fc\u30e0\u3001\u6620\u753b\u3001\u97f3\u697d\u306a\u3069\u3092\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u884c\u304d\u6765\u3067\u304d\u308b\u7269\u8a9e\u3067\u3059\u3002\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u3069\u306e\u3088\u3046\u306b\u3057\u3066\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306a\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u3068\u306a\u308a\u3001\u6d88\u8cbb\u8005\u306e\u95a2\u4e0e\u3092\u9ad8\u3081\u3001\u767a\u898b\u3092\u5bb9\u6613\u306b\u3059\u308b\u304b\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u3082\u3057\u30bd\u30cb\u30fc\u306e\u5f37\u307f\u3092\u3001\u3053\u3046\u3057\u305f\u91cd\u8981\u306a\u5f31\u70b9\u3078\u306e\u5bfe\u5fdc\u3068\u540c\u6642\u306b\u3055\u3089\u306b\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u305f\u3089\u3069\u3046\u3067\u3057\u3087\u3046\u304b\uff1f\u305d\u3053\u3067\u767b\u5834\u3059\u308b\u306e\u304c <a href=\"https:\/\/2026.bonloyalty.com\/ja\/\" target=\"_self\">BON Loyalty Rewards &amp; Referrals<\/a> \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u9ad8\u304f\u63a8\u5968\u3055\u308c\u308b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feature-image-1-1024x576.webp\" alt=\"BON Loyalty features\" class=\"wp-image-10509\" srcset=\"https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feature-image-1-1024x576.webp 1024w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feature-image-1-300x169.webp 300w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feature-image-1-768x432.webp 768w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feature-image-1-133x75.webp 133w, https:\/\/2026.bonloyalty.com\/wp-content\/uploads\/2024\/01\/feature-image-1-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>BON Loyalty\u306e\u5f37\u529b\u306a\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u4f1a\u54e1\u3092\u30d6\u30e9\u30f3\u30c9\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306b\u5909\u3048\u3001\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u3092\u8d8a\u3048\u3066\u3082\u96e2\u308c\u306a\u3044\u5fe0\u5b9f\u306a\u9867\u5ba2\u3092\u5f15\u304d\u5bc4\u305b\u307e\u3059\u3002BON\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30da\u30fc\u30b8\u3001\u30dd\u30a4\u30f3\u30c8\u306e\u6709\u52b9\u671f\u9650\u3001VIP\u30ec\u30d9\u30eb\u306a\u3069\u3001\u8907\u96d1\u306a\u6a5f\u80fd\u3092\u624b\u9803\u306a\u4fa1\u683c\u3067\u63d0\u4f9b\u3057\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3084POS\u306e\u9867\u5ba2\u306b\u30dd\u30a4\u30f3\u30c8\u3084\u5b8c\u5168\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u8cde\u54c1\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u4f55\u3092\u5f85\u3063\u3066\u3044\u307e\u3059\u304b\uff1fBON\u306e\u9769\u547d\u3067\u3001\u3042\u306a\u305f\u306e\u71b1\u5fc3\u306a\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u53ef\u80fd\u6027\u3092\u89e3\u304d\u653e\u3061\u307e\u3057\u3087\u3046\u3002\u4eca\u3059\u3050 <a href=\"https:\/\/apps.shopify.com\/bon-loyalty-rewards?utm_source=website&amp;utm_medium=startforfree1&amp;utm_campaign=BON\" target=\"_blank\">BON Loyalty App<\/a>  \u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3001\u3042\u306a\u305f\u306e\u30bd\u30cb\u30fc\u306e\u4e16\u754c\u304c\u3001\u3042\u306a\u305f\u3092\u7d76\u8cdb\u3059\u308b\u5e78\u305b\u3067\u71b1\u5fc3\u306a\u9867\u5ba2\u3067\u3042\u3075\u308c\u308b\u69d8\u5b50\u3092\u898b\u3066\u304f\u3060\u3055\u3044\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>Sony&#8217;s reward program is a beacon and guide in the complex reward program world. Nearly 70% of customers say loyalty\/rewards program points affect their shopping decisions.<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":16,"featured_media":10510,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[4],"tags":[217],"class_list":["post-10501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-rewards-case-study"],"acf":[],"_links":{"self":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/10501","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/comments?post=10501"}],"version-history":[{"count":0,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/posts\/10501\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/media\/10510"}],"wp:attachment":[{"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/media?parent=10501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/categories?post=10501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2026.bonloyalty.com\/ja\/wp-json\/wp\/v2\/tags?post=10501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}