You can now connect BON Loyalty with LINE using Shopify Flow to send point-related notifications and reward customers who create accounts via LINE.
LINE integration via Shopify Flow

As of October 29, BON Loyalty officially supports integration with LINE through Shopify Flow. This update enables merchants, especially those in Japan, to engage customers through LINE when key loyalty actions occur.

What’s changing

BON Loyalty can now be used as a trigger within Shopify Flow to:

• Send LINE notifications when customers earn points from purchases
• Reward customers with points for Create an account actions completed via LINE

This integration allows loyalty events in BON to seamlessly trigger customer communication and rewards through LINE.

Why this matters

LINE is a primary communication channel for many customers, particularly in Japan.

Integrating BON Loyalty with LINE helps you reach customers where they are most active, improve engagement with timely notifications, and incentivize account creation through a familiar platform.

This creates a more connected and localized loyalty experience without adding manual workflows.